Google Ads Campaigns in Adelphi

We offer Google Ads campaigns for consumers from the city of Adelphi. If you objective to occupy a high position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for attractive products or services. Thanks to Google Ads campaigns, you can attain them utterly easily and quickly and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

Adelphi – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in imitation of the come taking place with the keep for in a quick time and thanks to methodical tools we can optimize the campaign therefore that it could bring maximum sustain at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved taking into consideration the support of various campaigns such as e.g. regular search engine campaigns and much more militant display or even smart shopping campaigns.

The advantage of Google Ads ads greater than the suitable method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the encounter of normal forms such as the press, or the television or press, we have at our disposal a limited set of investigative data upon their effectiveness. The possibilities of configuring such a normal campaign and targeting a specific intervention of recipients are then not impressive.

In Google Ads campaigns, we can judge who exactly we desire to take aim our ads to, or we can even find at what mature they are to be displayed. For example, we can take aim ads to owners of additional transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time past they have epoch to browse the internet. No form of standard promotion offers such possibilities to define a goal group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the buy can be finalised.

We are dealing with a constantly growing allocation of the e-commerce announce in consumer shopping and not only. This trend does not seem to change and while conventional shopping will probably stay similar to us, online shopping will no question have a larger share. Currently, we are dealing in imitation of a essentially large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to complete so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your provide and we foundation such a disquiet for your store, your product will feint the search list of the customer enthusiastic in purchasing a complete product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a easy and unquestionably effective method.

Shopping campaigns are a type of promotion, recommended to every online stock and e-commerce businesses, regardless of the industry. We cooperate past online stores past a diversified range of products, from groceries to electronic gadgets. It does not matter what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively get-up-and-go the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current immediate development of the Internet, it is difficult to be number 1 in Google search results, but behind you configure a search campaign, you do not have to worry consequently much not quite the long-term and complicated SEO operation, as the effects are visible a propos at once.

 

 
Where accomplish search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks more or less only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks with hint to only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequently a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

type of disquiet addressed to online stores, because they back up promote goods by providing Internet users past specific information. If you have your online store, then thanks to this type of campaign you can announce your products on the Internet. It will permit you to accomplish thousands of new customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched shake up recipients
  • Easy campaign processing in classified ad terms
    Advanced analytics to confirm and increase the setting of ads displayed
    Increased sales effectiveness
  • Easy objective of costs!

3. Performance campaigns

This is a further type of campaign, used to accomplish the goals we chose. They allow advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a play a role campaign, we reach a huge number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are handy as allowance of this campaign will along with be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and manufacture a broader business strategy
  • Increased value of the conversion rate, as without difficulty as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in exchange places upon the websites. This is a certainly popular method of advertising. If your take aim is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will accumulation significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic enlargement in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases preparedness and builds the company’s image among users
 
Why realize you infatuation a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted protest can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video partner apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is feasible to pick specific plan groups and set sights on the ad to specific recipients
  • Very exact analytical data enable good optimisation of parameters regarding costs
  • They have a significant impact on recipients and can drastically addition sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising attentiveness among a wide group of users.
 
How pull off Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an functional way to enlargement the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not thing here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The user leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to out of the ordinary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their momentum by managing their campaigns.

We also retain certificates confirming our skills and experience in the sports ground of Google Ads!

 

 

The received effects of the campaign are achieved thanks to the proper configuration of the disquiet itself, as skillfully as analytics, which we attach to examine the results and to optimise correspondingly as to edit the costs of the mix up while obtaining enlarged results. We after that have experience taking into account campaigns from our own e-commerce projects, so this is the thing we know categorically well.

Contact us and let us Begin cooperation!

 

For people who run a business in Adelphi – we have favourable terms of cooperation.

With us, you will enlargement your coverage and acquire more customers!

Ask us for details.