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Google Ads Campaigns in Algiers - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Algiers

We offer Google Ads campaigns for consumers from the city of Algiers. If you objective to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for charming products or services. Thanks to Google Ads campaigns, you can achieve them definitely easily and quickly and thanks to Google Analytics we can analyse our target society and the effectiveness of a campaign.

Algiers – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers when the allow in a immediate time and thanks to methodical tools we can optimize the campaign for that reason that it could bring maximum relieve at a minimal expense. Using Google Ads, we can implement specific goals, such as increasing the frequency of website hits or reaching additional customers, and these goals can be achieved considering the assist of various campaigns such as e.g. regular search engine campaigns and much more unprejudiced display or even intellectual shopping campaigns.

The advantage of Google Ads ads on top of the tolerable method of promotion is its huge configurability and the possibility to precisely check the effects. In the accomplishment of gratifying forms such as the press, or the television or press, we have at our disposal a limited set of logical data upon their effectiveness. The possibilities of configuring such a expected campaign and targeting a specific bureau of recipients are moreover not impressive.

In Google Ads campaigns, we can declare who exactly we desire to aspiration our ads to, or we can even announce at what mature they are to be displayed. For example, we can objective ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time later than they have get older to browse the internet. No form of expected promotion offers such possibilities to define a plan group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the buy can be finalised.

We are dealing taking into consideration a constantly growing part of the e-commerce announce in consumer shopping and not only. This trend does not seem to fiddle with and while customary shopping will probably stay with us, online shopping will agreed have a larger share. Currently, we are dealing next a in fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large group of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your provide and we initiation such a advocate for your store, your product will performance the search list of the customer interested in purchasing a complete product, and after clicking your product goes directly to your accrual where the customer can conclude a transaction. This is a simple and enormously effective method.

Shopping campaigns are a type of promotion, recommended to every online buildup and e-commerce businesses, regardless of the industry. We cooperate considering online stores later a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aim the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current immediate development of the Internet, it is difficult to be number 1 in Google search results, but gone you configure a search campaign, you do not have to worry suitably much roughly the long-term and complicated SEO operation, as the effects are visible all but at once.

 

 
Where realize search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks in this area only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks on only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in the express of a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

A type of shake up addressed to online stores, because they put occurring to promote goods by providing Internet users gone specific information. If you have your online store, then thanks to this type of campaign you can broadcast your products on the Internet. It will allow you to achieve thousands of extra customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched stir uphill opinion recipients
  • Easy campaign management in public notice terms
    Advanced analytics to sustain and enlarge the tone of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a additional type of campaign, used to reach the goals we chose. They allow advertisers to have effective admission to everything Google Ads resources under a single campaign. By launching a statute campaign, we attain a big number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are handy as allocation of this disturb will then be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and manufacture a broader concern strategy
  • Increased value of the conversion rate, as well as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in substitute places on the websites. This is a very popular method of advertising. If your endeavor is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases preparedness and builds the company’s image among users
 
Why do you craving a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted stir can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is doable to prefer specific point groups and take aim the ad to specific recipients
  • Very exact analytical data enable good optimisation of parameters in this area costs
  • They have a significant impact on recipients and can drastically growth sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising preparedness among a broad group of users.
 
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an keen way to enlargement the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising notice and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with instruction about the visited website
  3. The user leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a certified Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their press forward by managing their campaigns.

We also sustain certificates confirming our skills and experience in the ring of Google Ads!

 

 

The time-honored effects of the campaign are achieved thanks to the proper configuration of the raise a fuss itself, as capably as analytics, which we attach to inspect the results and to optimise suitably as to condense the costs of the raise a fuss while obtaining improved results. We after that have experience with campaigns from our own e-commerce projects, so this is the issue we know extremely well.

Contact us and allow us start cooperation!

 

For people who run a business in Algiers – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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