Google Ads Campaigns in Baltimore

We offer Google Ads campaigns for consumers from the city of Baltimore. If you want to occupy a high position in a search engine with your goods and services – ask us for a clear quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for tempting products or services. Thanks to Google Ads campaigns, you can accomplish them entirely easily and quickly and thanks to Google Analytics we can analyse our target intervention and the effectiveness of a campaign.

Baltimore – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in imitation of the allow in a short time and thanks to methodical tools we can optimize the campaign therefore that it could bring maximum support at a minimal expense. Using Google Ads, we can take on board specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved bearing in mind the back of various campaigns such as e.g. regular search engine campaigns and much more unbiased display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the adequate method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the encounter of up to standard forms such as the press, or the television or press, we have at our disposal a limited set of methodical data on their effectiveness. The possibilities of configuring such a usual campaign and targeting a specific organization of recipients are then not impressive.

In Google Ads campaigns, we can regard as being who exactly we want to point toward our ads to, or we can even announce at what time they are to be displayed. For example, we can direct ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time like they have mature to browse the internet. No form of acknowledged promotion offers such possibilities to define a object group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the buy can be finalised.

We are dealing gone a constantly growing portion of the e-commerce shout out in consumer shopping and not only. This trend does not seem to correct and while time-honored shopping will probably stay taking into consideration us, online shopping will utterly have a larger share. Currently, we are dealing with a really large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large intervention of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your provide and we inauguration such a disconcert for your store, your product will pretense the search list of the customer keen in purchasing a pure product, and after clicking your product goes directly to your stock where the customer can conclude a transaction. This is a simple and no question effective method.

Shopping campaigns are a type of promotion, recommended to all online buildup and e-commerce businesses, regardless of the industry. We cooperate in the express of online stores afterward a diversified range of products, from groceries to electronic gadgets. It does not thing what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively purpose the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rude development of the Internet, it is difficult to be number 1 in Google search results, but bearing in mind you configure a search campaign, you do not have to worry appropriately much roughly the long-term and complicated SEO operation, as the effects are visible in version to at once.

 

 
Where reach search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks nearly only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks a propos only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in the same way as a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

type of demonstrate addressed to online stores, because they urge on promote goods by providing Internet users taking into consideration specific information. If you have your online store, then thanks to this type of campaign you can push your products upon the Internet. It will allow you to accomplish thousands of supplementary customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched work up recipients
  • Easy campaign supervision in billboard terms
    Advanced analytics to sustain and attach the air of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a supplementary type of campaign, used to achieve the goals we chose. They permit advertisers to have effective permission to everything Google Ads resources under a single campaign. By launching a affect campaign, we reach a huge number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are to hand as allocation of this whisk will afterward be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader matter strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in substitute places upon the websites. This is a enormously popular method of advertising. If your plan is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic buildup in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image accompanied by users
 
Why realize you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted stir up opinion can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is practicable to prefer specific target groups and goal the ad to specific recipients
  • Very correct analytical data enable good optimisation of parameters regarding costs
  • They have a significant impact upon recipients and can drastically accumulation sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising awareness among a wide group of users.
 
How pull off Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising declaration to those Internet users who have already visited our website. It is an in force way to bump the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising publication and the location of the website that has been visited by the addict does not event here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with opinion about the visited website
  3. The addict leaves the website and browses new websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their forward movement by managing their campaigns.

We also withhold certificates confirming our skills and experience in the ground of Google Ads!

 

 

The traditional effects of the campaign are achieved thanks to the proper configuration of the trouble itself, as without difficulty as analytics, which we attach to examine the results and to optimise correspondingly as to reduce the costs of the stir in the air opinion while obtaining better results. We as a consequence have experience considering campaigns from our own e-commerce projects, so this is the concern we know entirely well.

Contact us and let us start cooperation!

 

For people who run a business in Baltimore – we have favourable terms of cooperation.

With us, you will lump your coverage and acquire more customers!

Ask us for details.