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Google Ads Campaigns in Bay Heights - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Bay Heights

We offer Google Ads campaigns for consumers from the city of Bay Heights. If you objective to occupy a high position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for attractive products or services. Thanks to Google Ads campaigns, you can attain them extremely easily and quickly and thanks to Google Analytics we can analyse our target intervention and the effectiveness of a campaign.

Bay Heights – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers in the same way as the allow in a gruff time and thanks to reasoned tools we can optimize the campaign fittingly that it could bring maximum assistance at a minimal expense. Using Google Ads, we can agree to specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved later than the help of various campaigns such as e.g. regular search engine campaigns and much more campaigner display or even intellectual shopping campaigns.

The advantage of Google Ads ads beyond the all right method of promotion is its vast configurability and the possibility to precisely check the effects. In the warfare of customary forms such as the press, or the television or press, we have at our disposal a limited set of investigative data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific organization of recipients are plus not impressive.

In Google Ads campaigns, we can deem who exactly we want to purpose our ads to, or we can even deem at what time they are to be displayed. For example, we can aspiration ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time considering they have times to browse the internet. No form of usual promotion offers such possibilities to define a object group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and benefit directly to the product on your website, where the buy can be finalised.

We are dealing in imitation of a constantly growing ration of the e-commerce make known in consumer shopping and not only. This trend does not seem to fiddle with and while conventional shopping will probably stay following us, online shopping will categorically have a larger share. Currently, we are dealing as soon as a in object of fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large society of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have the funds for and we launch such a disquiet for your store, your product will proceed the search list of the customer eager in purchasing a supreme product, and after clicking your product goes directly to your gathering where the customer can conclude a transaction. This is a easy and enormously effective method.

Shopping campaigns are a type of promotion, recommended to every online increase and e-commerce businesses, regardless of the industry. We cooperate in imitation of online stores next a diversified range of products, from groceries to electronic gadgets. It does not matter what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively desire the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current brusque development of the Internet, it is difficult to be number 1 in Google search results, but later than you configure a search campaign, you do not have to worry for that reason much virtually the long-term and complicated SEO operation, as the effects are visible just about at once.

 

 
Where reach search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks in checking account to only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks on only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked once a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of campaign addressed to online stores, because they encourage promote goods by providing Internet users following specific information. If you have your online store, then thanks to this type of campaign you can announce your products upon the Internet. It will permit you to reach thousands of new customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched demonstrate recipients
  • Easy campaign processing in personal ad terms
    Advanced analytics to confirm and total the feel of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a additional type of campaign, used to reach the goals we chose. They allow advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a play in campaign, we achieve a huge number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are approachable as allocation of this stir in the air opinion will afterward be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and produce a broader business strategy
  • Increased value of the conversion rate, as without difficulty as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in swing places upon the websites. This is a entirely popular method of advertising. If your intend is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image along with users
 
Why accomplish you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted raise a fuss can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads on Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realistic to choose specific goal groups and plan the ad to specific recipients
  • Very exact analytical data enable great optimisation of parameters re costs
  • They have a significant impact upon recipients and can drastically increase sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising vigilance among a wide group of users.
 
How realize Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising proclamation to those Internet users who have already visited our website. It is an lively way to buildup the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with assistance about the visited website
  3. The user leaves the website and browses further websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to marginal advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a certified Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their move on by managing their campaigns.

We also withhold certificates confirming our skills and experience in the arena of Google Ads!

 

 

The acknowledged effects of the campaign are achieved thanks to the proper configuration of the toss around itself, as without difficulty as analytics, which we attach to examine the results and to optimise thus as to abbreviate the costs of the demonstrate while obtaining greater than before results. We after that have experience once campaigns from our own e-commerce projects, so this is the matter we know definitely well.

Contact us and allow us Begin cooperation!

 

For people who run a business in Bay Heights – we have favourable terms of cooperation.

With us, you will buildup your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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