Google Ads Campaigns in Bethesda

We offer Google Ads campaigns for consumers from the city of Bethesda. If you plan to occupy a high position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for enthralling products or services. Thanks to Google Ads campaigns, you can achieve them totally easily and quickly and thanks to Google Analytics we can analyse our target intervention and the effectiveness of a campaign.

Bethesda – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in the ventilate of the offer in a gruff time and thanks to reasoned tools we can optimize the campaign consequently that it could bring maximum foster at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved following the help of various campaigns such as e.g. regular search engine campaigns and much more futuristic display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the suitable method of promotion is its huge configurability and the possibility to precisely check the effects. In the encounter of gratifying forms such as the press, or the television or press, we have at our disposal a limited set of questioning data upon their effectiveness. The possibilities of configuring such a conventional campaign and targeting a specific activity of recipients are afterward not impressive.

In Google Ads campaigns, we can decide who exactly we desire to mean our ads to, or we can even consider at what get older they are to be displayed. For example, we can intend ads to owners of additional transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time subsequently they have era to browse the internet. No form of received promotion offers such possibilities to define a take aim group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and pro directly to the product upon your website, where the purchase can be finalised.

We are dealing subsequently a constantly growing allowance of the e-commerce announce in consumer shopping and not only. This trend does not seem to modify and while standard shopping will probably stay following us, online shopping will enormously have a larger share. Currently, we are dealing in the broadcast of a essentially large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to accomplish so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large intervention of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your manage to pay for and we establishment such a move around for your store, your product will deed the search list of the customer interested in purchasing a perfect product, and after clicking your product goes directly to your buildup where the customer can conclude a transaction. This is a simple and no question effective method.

Shopping campaigns are a type of promotion, recommended to all online hoard and e-commerce businesses, regardless of the industry. We cooperate when online stores taking into consideration a diversified range of products, from groceries to electronic gadgets. It does not matter what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively drive the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current curt development of the Internet, it is difficult to be number 1 in Google search results, but like you configure a search campaign, you do not have to worry suitably much more or less the long-term and complicated SEO operation, as the effects are visible a propos at once.

 

 
Where pull off search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks just about only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks approximately only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked taking into consideration a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of disconcert addressed to online stores, because they encourage promote goods by providing Internet users with specific information. If you have your online store, then thanks to this type of campaign you can push your products on the Internet. It will allow you to attain thousands of additional customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched toss around recipients
  • Easy campaign handing out in want ad terms
    Advanced analytics to assert and supplement the atmosphere of ads displayed
    Increased sales effectiveness
  • Easy determination of costs!

3. Performance campaigns

This is a supplementary type of campaign, used to accomplish the goals we chose. They permit advertisers to have effective right of entry to anything Google Ads resources under a single campaign. By launching a undertaking campaign, we accomplish a huge number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are affable as share of this disquiet will afterward be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader matter strategy
  • Increased value of the conversion rate, as with ease as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swap places upon the websites. This is a enormously popular method of advertising. If your mean is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic increase in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image accompanied by users
 
Why realize you infatuation a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted demonstrate can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads on Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realizable to select specific endeavor groups and objective the ad to specific recipients
  • Very correct analytical data enable good optimisation of parameters in the region of costs
  • They have a significant impact on recipients and can drastically lump sales or website traffic. In supplement to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising awareness among a broad group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising statement to those Internet users who have already visited our website. It is an full of zip way to bump the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising message and the location of the website that has been visited by the addict does not concern here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with opinion about the visited website
  3. The user leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to choice advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their spread by managing their campaigns.

We also withhold certificates confirming our skills and experience in the sports ground of Google Ads!

 

 

The standard effects of the campaign are achieved thanks to the proper configuration of the demonstrate itself, as well as analytics, which we attach to inspect the results and to optimise for that reason as to shorten the costs of the disturb while obtaining greater than before results. We after that have experience considering campaigns from our own e-commerce projects, so this is the event we know utterly well.

Contact us and allow us start cooperation!

 

For people who run a business in Bethesda – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details.