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Google Ads Campaigns in Billings Park - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Billings Park

We offer Google Ads campaigns for consumers from the city of Billings Park. If you mean to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for charming products or services. Thanks to Google Ads campaigns, you can reach them entirely easily and speedily and thanks to Google Analytics we can analyse our target intervention and the effectiveness of a campaign.

Billings Park – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers later than the give in a terse time and thanks to critical tools we can optimize the campaign in view of that that it could bring maximum serve at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching further customers, and these goals can be achieved taking into consideration the assist of various campaigns such as e.g. regular search engine campaigns and much more radical display or even smart shopping campaigns.

The advantage of Google Ads ads higher than the okay method of promotion is its huge configurability and the possibility to precisely check the effects. In the exploit of all right forms such as the press, or the television or press, we have at our disposal a limited set of investigative data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific bureau of recipients are in addition to not impressive.

In Google Ads campaigns, we can rule who exactly we want to take aim our ads to, or we can even declare at what era they are to be displayed. For example, we can seek ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time once they have epoch to browse the internet. No form of received promotion offers such possibilities to clarify a mean group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and plus directly to the product on your website, where the purchase can be finalised.

We are dealing subsequent to a constantly growing share of the e-commerce push in consumer shopping and not only. This trend does not seem to change and while time-honored shopping will probably stay bearing in mind us, online shopping will unquestionably have a larger share. Currently, we are dealing later than a really large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large group of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your present and we foundation such a whisk for your store, your product will feat the search list of the customer impatient in purchasing a resolved product, and after clicking your product goes directly to your gathering where the customer can conclude a transaction. This is a simple and certainly effective method.

Shopping campaigns are a type of promotion, recommended to every online addition and e-commerce businesses, regardless of the industry. We cooperate with online stores gone a diversified range of products, from groceries to electronic gadgets. It does not situation what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively motivation the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sharp development of the Internet, it is difficult to be number 1 in Google search results, but considering you configure a search campaign, you do not have to worry appropriately much just about the long-term and complicated SEO operation, as the effects are visible in the region of at once.

 

 
Where get search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks something like only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks on the order of only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked next a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of disquiet addressed to online stores, because they back promote goods by providing Internet users once specific information. If you have your online store, then thanks to this type of campaign you can present your products upon the Internet. It will allow you to attain thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched advocate recipients
  • Easy campaign government in commercial terms
    Advanced analytics to sustain and insert the vibes of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a supplementary type of campaign, used to achieve the goals we chose. They permit advertisers to have effective access to whatever Google Ads resources under a single campaign. By launching a play in campaign, we attain a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are easy to complete to as share of this demonstrate will along with be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and produce a broader matter strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in stand-in places on the websites. This is a entirely popular method of advertising. If your try is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will deposit significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic increase in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image among users
 
Why get you craving a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted protest can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video partner apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is viable to pick specific object groups and aspire the ad to specific recipients
  • Very perfect analytical data enable great optimisation of parameters on costs
  • They have a significant impact upon recipients and can drastically accumulation sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising vigilance among a wide group of users.
 
How complete Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an effective way to deposit the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising revelation and the location of the website that has been visited by the addict does not issue here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with counsel about the visited website
  3. The user leaves the website and browses other websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to marginal advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a approved Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their expansion by managing their campaigns.

We also hold certificates confirming our skills and experience in the pitch of Google Ads!

 

 

The received effects of the campaign are achieved thanks to the proper configuration of the disquiet itself, as skillfully as analytics, which we attach to inspect the results and to optimise for that reason as to condense the costs of the whisk while obtaining enlarged results. We as a consequence have experience bearing in mind campaigns from our own e-commerce projects, so this is the issue we know utterly well.

Contact us and let us Begin cooperation!

 

For people who run a business in Billings Park – we have favourable terms of cooperation.

With us, you will addition your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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