Google Ads Campaigns in Bloemfontein

We offer Google Ads campaigns for consumers from the city of Bloemfontein. If you ambition to occupy a tall position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for attractive products or services. Thanks to Google Ads campaigns, you can reach them unconditionally easily and quickly and thanks to Google Analytics we can analyse our target society and the effectiveness of a campaign.

Bloemfontein – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers as soon as the give in a quick time and thanks to questioning tools we can optimize the campaign for that reason that it could bring maximum assist at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching other customers, and these goals can be achieved in the same way as the encourage of various campaigns such as e.g. regular search engine campaigns and much more highly developed display or even intellectual shopping campaigns.

The advantage of Google Ads ads higher than the normal method of promotion is its immense configurability and the possibility to precisely check the effects. In the battle of customary forms such as the press, or the television or press, we have at our disposal a limited set of analytical data on their effectiveness. The possibilities of configuring such a acknowledged campaign and targeting a specific society of recipients are plus not impressive.

In Google Ads campaigns, we can find who exactly we desire to intend our ads to, or we can even decide at what grow old they are to be displayed. For example, we can set sights on ads to owners of additional transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time subsequent to they have grow old to browse the internet. No form of traditional promotion offers such possibilities to define a wish group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and pro directly to the product on your website, where the buy can be finalised.

We are dealing taking into consideration a constantly growing allowance of the e-commerce puff in consumer shopping and not only. This trend does not seem to amend and while normal shopping will probably stay with us, online shopping will certainly have a larger share. Currently, we are dealing once a in fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large charity of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your meet the expense of and we foundation such a campaign for your store, your product will be active the search list of the customer curious in purchasing a given product, and after clicking your product goes directly to your addition where the customer can conclude a transaction. This is a easy and extremely effective method.

Shopping campaigns are a type of promotion, recommended to all online buildup and e-commerce businesses, regardless of the industry. We cooperate taking into consideration online stores past a diversified range of products, from groceries to electronic gadgets. It does not issue what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively purpose the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sharp development of the Internet, it is hard to be number 1 in Google search results, but bearing in mind you configure a search campaign, you do not have to worry in view of that much virtually the long-term and complicated SEO operation, as the effects are visible just about at once.

 

Where realize search ads display?
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks roughly speaking only the first 2 pages of search results!
  • Below the organic search results on Google
  • Above the organic search results upon Google
  • To Google search network partners
Ad types:
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks regarding only the first 2 pages of search results!

Ad types:
  • Shopping ads – a well-known product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked gone a “Google Ads” label if the ad is displayed to the Partner

2. Shopping campaigns

type of disconcert addressed to online stores, because they urge on promote goods by providing Internet users like specific information. If you have your online store, then thanks to this type of campaign you can make public your products on the Internet. It will permit you to achieve thousands of supplementary customers.

Source: support.google.com/google-ads
What are the advantages of a Shopping Campaign?
  • Easy purpose of costs!
  • Increased coverage of your offer on the Internet
  • Better matched stir up recipients
  • Easy campaign government in poster terms Advanced analytics to pronounce and increase the air of ads displayed Increased sales effectiveness

3. Performance campaigns

This is a further type of campaign, used to reach the goals we chose. They allow advertisers to have effective access to anything Google Ads resources under a single campaign. By launching a ham it up campaign, we reach a huge number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are available as allowance of this stir will in addition to be helpful.

It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader issue strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in alternative places upon the websites. This is a very popular method of advertising. If your aspiration is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
Why is it worth choosing a Display campaign?
  • The sale will mass significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic addition in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image in the course of users
 
Why get you compulsion a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted demonstrate can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video co-conspirator apps and videos.

 

Why it is worth creating Video Campaigns?
  • They have a significant impact upon recipients and can drastically lump sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising vigilance among a broad group of users.
  • It is reachable to pick specific point toward groups and wish the ad to specific recipients
  • Very perfect analytical data enable great optimisation of parameters just about costs
How complete Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads
Of which Outstream Ads are ads that display upon the websites of Google video partners.

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising broadcast to those Internet users who have already visited our website. It is an on the go way to mass the sale.

Types of remarketing:
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not situation here
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with opinion about the visited website
  3. The user leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their increase by managing their campaigns.

We also maintain certificates confirming our skills and experience in the ring of Google Ads!

 

 

The usual effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as with ease as analytics, which we attach to inspect the results and to optimise in view of that as to edit the costs of the stir up while obtaining enlarged results. We plus have experience in the make public of campaigns from our own e-commerce projects, so this is the situation we know enormously well.

Contact us and let us start cooperation!

 

For people who run a business in Bloemfontein – we have favourable terms of cooperation.

With us, you will growth your coverage and acquire more customers!

Ask us for details.