Google Ads Campaigns in Bronkhorstspruit
More than 90% of Internet users use the Google search engine to look for attractive products or services. Thanks to Google Ads campaigns, you can accomplish them totally easily and quickly and thanks to Google Analytics we can analyse our target intervention and the effectiveness of a campaign.
Bronkhorstspruit – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers once the provide in a unexpected time and thanks to methodical tools we can optimize the campaign in view of that that it could bring maximum benefits at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved similar to the help of various campaigns such as e.g. regular search engine campaigns and much more objector display or even intellectual shopping campaigns.
The advantage of Google Ads ads more than the agreeable method of promotion is its vast configurability and the possibility to precisely check the effects. In the feat of agreeable forms such as the press, or the television or press, we have at our disposal a limited set of rational data on their effectiveness. The possibilities of configuring such a conventional campaign and targeting a specific organization of recipients are then not impressive.
In Google Ads campaigns, we can adjudicate who exactly we want to direct our ads to, or we can even judge at what period they are to be displayed. For example, we can point toward ads to owners of other transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time following they have time to browse the internet. No form of expected promotion offers such possibilities to define a wish group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and help directly to the product upon your website, where the purchase can be finalised.
We are dealing next a constantly growing allocation of the e-commerce spread around in consumer shopping and not only. This trend does not seem to regulate and while standard shopping will probably stay taking into consideration us, online shopping will totally have a larger share. Currently, we are dealing next a really large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to do so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large activity of potential customers.
After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your come going on with the money for and we foundation such a stir for your store, your product will deed the search list of the customer avid in purchasing a perfect product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a easy and definitely effective method.
Shopping campaigns are a type of promotion, recommended to all online accretion and e-commerce businesses, regardless of the industry. We cooperate taking into account online stores taking into account a diversified range of products, from groceries to electronic gadgets. It does not issue what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively purpose the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current rude development of the Internet, it is hard to be number 1 in Google search results, but afterward you configure a search campaign, you do not have to worry consequently much not quite the long-term and complicated SEO operation, as the effects are visible re at once.
Where reach search ads display?
- Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks just about only the first 2 pages of search results!
- Below the organic search results upon Google
- Above the organic search results upon Google
- To Google search network partners
Ad types:
- Below the organic search results upon Google
- Above the organic search results on Google
- To Google search network partners
Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks something like only the first 2 pages of search results!
Ad types:
- Shopping ads – a renowned product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked similar to a “Google Ads” label if the ad is displayed to the Partner
2. Shopping campaigns
A type of raise a fuss addressed to online stores, because they put up to promote goods by providing Internet users subsequently specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will permit you to accomplish thousands of further customers.
What are the advantages of a Shopping Campaign?
- Easy motivation of costs!
- Increased coverage of your offer on the Internet
- Better matched work up recipients
- Easy campaign paperwork in commercial terms Advanced analytics to support and include the setting of ads displayed Increased sales effectiveness
3. Performance campaigns
This is a new type of campaign, used to achieve the goals we chose. They permit advertisers to have effective access to whatever Google Ads resources under a single campaign. By launching a show campaign, we reach a huge number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are friendly as allowance of this demonstrate will as well as be helpful.
It is worth choosing Performance campaigns for:
- Increased value of the conversion rate, as well as increased value of the basket
- Well-developed statistics helping analyse effectiveness and manufacture a broader matter strategy
- Increased number of customers making a conversion
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in every second places on the websites. This is a definitely popular method of advertising. If your take aim is, for example, recognisability on the Internet, this is the absolute type of promotion.
Why is it worth choosing a Display campaign?
- Increases watchfulness and builds the company’s image among users
- The sale will addition significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
Why accomplish you habit a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted raise a fuss can bring very great results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They allow to display ads upon Google video co-conspirator apps and videos.
Why it is worth creating Video Campaigns?
- They have a significant impact upon recipients and can drastically lump sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising preparedness among a wide group of users.
- It is realistic to prefer specific ambition groups and try the ad to specific recipients
- Very exact analytical data enable good optimisation of parameters approaching costs
How attain Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Outstream ads
- Ad bumpers
- In-Feed video ads
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an working way to lump the sale.
Types of remarketing:
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
- Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not event here
Remarketing – how does it work?
- The addict enters the website
- Google/the website places cookies in the user’s browser with opinion about the visited website
- The user leaves the website and browses further websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a buy in our store
Remarketing can be transferred to different advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.
Our competences:
We are a approved Google partner!
The status of a Google Ads partner in crime confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their progress by managing their campaigns.
We also retain certificates confirming our skills and experience in the showground of Google Ads!
The established effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as competently as analytics, which we attach to inspect the results and to optimise correspondingly as to cut the costs of the campaign while obtaining augmented results. We in addition to have experience following campaigns from our own e-commerce projects, so this is the issue we know utterly well.
Contact us and allow us start cooperation!
For people who run a business in Bronkhorstspruit – we have favourable terms of cooperation.
With us, you will accrual your coverage and Get more customers!
Ask us for details.
