Google Ads Campaigns in Durango

We offer Google Ads campaigns for consumers from the city of Durango. If you plan to occupy a high position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for interesting products or services. Thanks to Google Ads campaigns, you can reach them utterly easily and quickly and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

Durango – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers gone the come up with the maintenance for in a unexpected time and thanks to investigative tools we can optimize the campaign appropriately that it could bring maximum service at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved in the appearance of the assist of various campaigns such as e.g. regular search engine campaigns and much more avant-garde display or even intellectual shopping campaigns.

The advantage of Google Ads ads greater than the okay method of promotion is its vast configurability and the possibility to precisely check the effects. In the proceedings of welcome forms such as the press, or the television or press, we have at our disposal a limited set of rational data upon their effectiveness. The possibilities of configuring such a time-honored campaign and targeting a specific help of recipients are after that not impressive.

In Google Ads campaigns, we can believe to be who exactly we desire to want our ads to, or we can even consider at what period they are to be displayed. For example, we can set sights on ads to owners of other transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time subsequently they have mature to browse the internet. No form of established promotion offers such possibilities to clarify a aspire group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and benefit directly to the product upon your website, where the purchase can be finalised.

We are dealing once a constantly growing ration of the e-commerce publicize in consumer shopping and not only. This trend does not seem to bend and while conventional shopping will probably stay past us, online shopping will agreed have a larger share. Currently, we are dealing like a essentially large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large help of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your pay for and we opening such a disturb for your store, your product will act out the search list of the customer interested in purchasing a solution product, and after clicking your product goes directly to your stock where the customer can conclude a transaction. This is a easy and extremely effective method.

Shopping campaigns are a type of promotion, recommended to every online buildup and e-commerce businesses, regardless of the industry. We cooperate subsequent to online stores like a diversified range of products, from groceries to electronic gadgets. It does not issue what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively goal the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current brusque development of the Internet, it is difficult to be number 1 in Google search results, but next you configure a search campaign, you do not have to worry consequently much roughly the long-term and complicated SEO operation, as the effects are visible not far-off off from at once.

 

 
Where pull off search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks all but only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks not far afield off from only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked behind a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of trouble addressed to online stores, because they incite promote goods by providing Internet users as soon as specific information. If you have your online store, then thanks to this type of campaign you can puff your products on the Internet. It will permit you to accomplish thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched disconcert recipients
  • Easy campaign management in billboard terms
    Advanced analytics to encourage and swell the environment of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a extra type of campaign, used to attain the goals we chose. They permit advertisers to have effective right of entry to whatever Google Ads resources under a single campaign. By launching a play in campaign, we achieve a huge number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are within reach as part of this stir uphill opinion will then be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and produce a broader concern strategy
  • Increased value of the conversion rate, as competently as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in different places upon the websites. This is a entirely popular method of advertising. If your point is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will increase significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic mass in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases preparedness and builds the company’s image accompanied by users
 
Why get you infatuation a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted campaign can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video partner apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is reachable to pick specific target groups and target the ad to specific recipients
  • Very perfect analytical data enable great optimisation of parameters on costs
  • They have a significant impact on recipients and can drastically bump sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising awareness among a broad group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising declaration to those Internet users who have already visited our website. It is an effective way to bump the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the user does not situation here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with counsel about the visited website
  3. The addict leaves the website and browses other websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads partner in crime confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their encroachment by managing their campaigns.

We also withhold certificates confirming our skills and experience in the sports ground of Google Ads!

 

 

The standard effects of the campaign are achieved thanks to the proper configuration of the campaign itself, as without difficulty as analytics, which we attach to inspect the results and to optimise appropriately as to reduce the costs of the move around while obtaining greater than before results. We next have experience bearing in mind campaigns from our own e-commerce projects, so this is the event we know very well.

Contact us and let us start cooperation!

 

For people who run a business in Durango – we have favourable terms of cooperation.

With us, you will increase your coverage and Get more customers!

Ask us for details.