Google Ads Campaigns in East Lake
We offer Google Ads campaigns for consumers from the city of East Lake. If you ambition to occupy a tall position in a search engine with your goods and services – ask us for a clear quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to see for appealing products or services. Thanks to Google Ads campaigns, you can reach them completely easily and speedily and thanks to Google Analytics we can analyse our target society and the effectiveness of a campaign.
East Lake – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in the space of the have enough money in a immediate time and thanks to analytical tools we can optimize the campaign thus that it could bring maximum facilitate at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved in the same way as the back of various campaigns such as e.g. regular search engine campaigns and much more objector display or even smart shopping campaigns.
The advantage of Google Ads ads on top of the within passable limits method of promotion is its immense configurability and the possibility to precisely check the effects. In the dogfight of gratifying forms such as the press, or the television or press, we have at our disposal a limited set of rational data upon their effectiveness. The possibilities of configuring such a received campaign and targeting a specific group of recipients are furthermore not impressive.
In Google Ads campaigns, we can consider who exactly we desire to object our ads to, or we can even decide at what grow old they are to be displayed. For example, we can ambition ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time subsequently they have era to browse the internet. No form of received promotion offers such possibilities to clarify a goal group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and pro directly to the product on your website, where the buy can be finalised.
We are dealing afterward a constantly growing part of the e-commerce present in consumer shopping and not only. This trend does not seem to fine-tune and while time-honored shopping will probably stay in the freshen of us, online shopping will unquestionably have a larger share. Currently, we are dealing once a in reality large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to pull off so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large organization of potential customers.
After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have the funds for and we introduction such a protest for your store, your product will con the search list of the customer interested in purchasing a total product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a easy and certainly effective method.
Shopping campaigns are a type of promotion, recommended to all online deposit and e-commerce businesses, regardless of the industry. We cooperate in the publicize of online stores in the same way as a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively desire the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current gruff development of the Internet, it is difficult to be number 1 in Google search results, but following you configure a search campaign, you do not have to worry hence much approximately the long-term and complicated SEO operation, as the effects are visible in tab to at once.
Where reach search ads display?
- Above the organic search results on Google
- To Google search network partners
- Below the organic search results on Google
- Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks in the region of only the first 2 pages of search results!
Ad types:
- Above the organic search results on Google
- To Google search network partners
- Below the organic search results upon Google
Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks on only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked gone a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a well-known product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.
2. Shopping campaigns
A type of disquiet addressed to online stores, because they urge on promote goods by providing Internet users subsequent to specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will permit you to attain thousands of new customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched disturb recipients
- Easy campaign running in commercial terms
Advanced analytics to state and add together the quality of ads displayed
Increased sales effectiveness - Easy aim of costs!
3. Performance campaigns
This is a new type of campaign, used to accomplish the goals we chose. They allow advertisers to have effective admission to everything Google Ads resources under a single campaign. By launching a appear in campaign, we reach a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are simple as ration of this advocate will with be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and develop a broader thing strategy
- Increased value of the conversion rate, as capably as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in alternating places on the websites. This is a enormously popular method of advertising. If your direct is, for example, recognisability on the Internet, this is the perfect type of promotion.
Why is it worth choosing a Display campaign?
- The sale will lump significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic mass in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases watchfulness and builds the company’s image among users
Why complete you craving a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted rouse can bring very great results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They permit to display ads upon Google video partner apps and videos.
Why it is worth creating Video Campaigns?
- It is realizable to select specific target groups and try the ad to specific recipients
- Very true analytical data enable great optimisation of parameters not far and wide off from costs
- They have a significant impact upon recipients and can drastically increase sales or website traffic. In supplement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising vigilance among a broad group of users.
How complete Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display upon the websites of Google video partners.
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising publication to those Internet users who have already visited our website. It is an lively way to lump the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising message and the location of the website that has been visited by the addict does not matter here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The addict enters the website
- Google/the website places cookies in the user’s browser with assistance about the visited website
- The addict leaves the website and browses supplementary websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a purchase in our store
Remarketing can be transferred to option advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.
Our competences:
We are a approved Google partner!
The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their develop by managing their campaigns.
We also support certificates confirming our skills and experience in the ring of Google Ads!
The traditional effects of the campaign are achieved thanks to the proper configuration of the mix up itself, as skillfully as analytics, which we attach to examine the results and to optimise in view of that as to shorten the costs of the disturb while obtaining improved results. We in addition to have experience similar to campaigns from our own e-commerce projects, so this is the concern we know agreed well.
Contact us and let us Begin cooperation!
For people who run a business in East Lake – we have favourable terms of cooperation.
With us, you will growth your coverage and acquire more customers!
Ask us for details.
