Google Ads Campaigns in Ekuvukeni

We offer Google Ads campaigns for consumers from the city of Ekuvukeni. If you take aim to occupy a high position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for attractive products or services. Thanks to Google Ads campaigns, you can accomplish them very easily and quickly and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

Ekuvukeni – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers past the come occurring with the keep for in a brusque time and thanks to systematic tools we can optimize the campaign suitably that it could bring maximum facilitate at a minimal expense. Using Google Ads, we can take on board specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved later than the assist of various campaigns such as e.g. regular search engine campaigns and much more forward looking display or even intellectual shopping campaigns.

The advantage of Google Ads ads exceeding the gratifying method of promotion is its huge configurability and the possibility to precisely check the effects. In the deed of okay forms such as the press, or the television or press, we have at our disposal a limited set of analytical data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific organization of recipients are also not impressive.

In Google Ads campaigns, we can judge who exactly we desire to point our ads to, or we can even believe to be at what times they are to be displayed. For example, we can endeavor ads to owners of additional transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time gone they have become old to browse the internet. No form of standard promotion offers such possibilities to define a point toward group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and help directly to the product upon your website, where the purchase can be finalised.

We are dealing considering a constantly growing allocation of the e-commerce promote in consumer shopping and not only. This trend does not seem to regulate and while standard shopping will probably stay as soon as us, online shopping will definitely have a larger share. Currently, we are dealing once a truly large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large help of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your come in the works with the maintenance for and we introduction such a disquiet for your store, your product will doing the search list of the customer keen in purchasing a pure product, and after clicking your product goes directly to your accretion where the customer can conclude a transaction. This is a easy and no question effective method.

Shopping campaigns are a type of promotion, recommended to every online accrual and e-commerce businesses, regardless of the industry. We cooperate when online stores similar to a diversified range of products, from groceries to electronic gadgets. It does not concern what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively determination the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current curt development of the Internet, it is difficult to be number 1 in Google search results, but taking into account you configure a search campaign, you do not have to worry fittingly much approximately the long-term and complicated SEO operation, as the effects are visible approximately at once.

 

Where complete search ads display?
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks around only the first 2 pages of search results!
  • Below the organic search results upon Google
  • Above the organic search results upon Google
  • To Google search network partners
Ad types:
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks not far away off from only the first 2 pages of search results!

Ad types:
  • Shopping ads – a renowned product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked bearing in mind a “Google Ads” label if the ad is displayed to the Partner

2. Shopping campaigns

type of excite addressed to online stores, because they back up promote goods by providing Internet users taking into consideration specific information. If you have your online store, then thanks to this type of campaign you can shout out your products upon the Internet. It will permit you to attain thousands of further customers.

Source: support.google.com/google-ads
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched stir up recipients
  • Easy hope of costs!
  • Easy campaign running in public notice terms Advanced analytics to sustain and count up the tone of ads displayed Increased sales effectiveness

3. Performance campaigns

This is a additional type of campaign, used to reach the goals we chose. They allow advertisers to have effective entry to anything Google Ads resources under a single campaign. By launching a accomplishment campaign, we reach a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are understandable as allowance of this trouble will next be helpful.

It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Increased value of the conversion rate, as capably as increased value of the basket
  • Well-developed statistics helping analyse effectiveness and produce a broader concern strategy

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in every second places upon the websites. This is a extremely popular method of advertising. If your intend is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
Why is it worth choosing a Display campaign?
  • Increases watchfulness and builds the company’s image in the middle of users
  • The sale will increase significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic deposit in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
 
Why realize you craving a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted toss around can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video co-conspirator apps and videos.

 

Why it is worth creating Video Campaigns?
  • They have a significant impact upon recipients and can drastically lump sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising attentiveness among a wide group of users.
  • It is possible to select specific seek groups and mean the ad to specific recipients
  • Very precise analytical data enable great optimisation of parameters roughly costs
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Outstream ads
  • Ad bumpers
  • In-Feed video ads
Of which Outstream Ads are ads that display upon the websites of Google video partners.

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as ration of the Google Ads programme. The type of campaign is used to repeat the advertising statement to those Internet users who have already visited our website. It is an practicing way to accumulation the sale.

Types of remarketing:
  • Static – a type that consists in one specific advertising pronouncement and the location of the website that has been visited by the addict does not concern here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with information about the visited website
  3. The user leaves the website and browses further websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to choice advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a credited Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their fee by managing their campaigns.

We also withhold certificates confirming our skills and experience in the sports ground of Google Ads!

 

 

The normal effects of the campaign are achieved thanks to the proper configuration of the campaign itself, as with ease as analytics, which we attach to examine the results and to optimise as a result as to abbreviate the costs of the disconcert while obtaining better results. We after that have experience subsequent to campaigns from our own e-commerce projects, so this is the situation we know totally well.

Contact us and let us start cooperation!

 

For people who run a business in Ekuvukeni – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details.