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Google Ads Campaigns in Euless - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Euless

We offer Google Ads campaigns for consumers from the city of Euless. If you direct to occupy a tall position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for enthralling products or services. Thanks to Google Ads campaigns, you can accomplish them extremely easily and speedily and thanks to Google Analytics we can analyse our target work and the effectiveness of a campaign.

Euless – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers following the give in a immediate time and thanks to systematic tools we can optimize the campaign therefore that it could bring maximum bolster at a minimal expense. Using Google Ads, we can take on specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved taking into account the help of various campaigns such as e.g. regular search engine campaigns and much more radical display or even smart shopping campaigns.

The advantage of Google Ads ads on summit of the suitable method of promotion is its Big configurability and the possibility to precisely check the effects. In the combat of welcome forms such as the press, or the television or press, we have at our disposal a limited set of questioning data on their effectiveness. The possibilities of configuring such a normal campaign and targeting a specific bureau of recipients are next not impressive.

In Google Ads campaigns, we can declare who exactly we want to set sights on our ads to, or we can even pronounce at what mature they are to be displayed. For example, we can wish ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time in imitation of they have era to browse the internet. No form of acknowledged promotion offers such possibilities to define a object group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the buy can be finalised.

We are dealing later a constantly growing allowance of the e-commerce announce in consumer shopping and not only. This trend does not seem to tweak and while expected shopping will probably stay later us, online shopping will completely have a larger share. Currently, we are dealing subsequent to a in intention of fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large bureau of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your present and we initiation such a move around for your store, your product will be in the search list of the customer avid in purchasing a unmovable product, and after clicking your product goes directly to your accrual where the customer can conclude a transaction. This is a simple and very effective method.

Shopping campaigns are a type of promotion, recommended to all online addition and e-commerce businesses, regardless of the industry. We cooperate behind online stores in the same way as a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively objective the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sudden development of the Internet, it is hard to be number 1 in Google search results, but taking into consideration you configure a search campaign, you do not have to worry so much virtually the long-term and complicated SEO operation, as the effects are visible concerning at once.

 

 
Where reach search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks on only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks roughly speaking only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked as soon as a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of disquiet addressed to online stores, because they encourage promote goods by providing Internet users in the same way as specific information. If you have your online store, then thanks to this type of campaign you can announce your products on the Internet. It will allow you to achieve thousands of additional customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched mix up recipients
  • Easy campaign admin in advertisement terms
    Advanced analytics to avow and supplement the mood of ads displayed
    Increased sales effectiveness
  • Easy purpose of costs!

3. Performance campaigns

This is a further type of campaign, used to reach the goals we chose. They allow advertisers to have effective access to whatever Google Ads resources under a single campaign. By launching a con campaign, we accomplish a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are handy as ration of this campaign will after that be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and build a broader issue strategy
  • Increased value of the conversion rate, as competently as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swing places upon the websites. This is a completely popular method of advertising. If your target is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will accrual significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic bump in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image along with users
 
Why realize you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted disconcert can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video partner in crime apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realizable to choose specific point toward groups and objective the ad to specific recipients
  • Very correct analytical data enable good optimisation of parameters just about costs
  • They have a significant impact on recipients and can drastically enlargement sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising watchfulness among a broad group of users.
 
How realize Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising message to those Internet users who have already visited our website. It is an vigorous way to deposit the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not issue here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with opinion about the visited website
  3. The user leaves the website and browses new websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to complementary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a approved Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their money in the works front by managing their campaigns.

We also retain certificates confirming our skills and experience in the field of Google Ads!

 

 

The time-honored effects of the campaign are achieved thanks to the proper configuration of the advocate itself, as well as analytics, which we attach to examine the results and to optimise correspondingly as to cut the costs of the whisk while obtaining better results. We also have experience taking into account campaigns from our own e-commerce projects, so this is the thing we know agreed well.

Contact us and let us start cooperation!

 

For people who run a business in Euless – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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