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Google Ads Campaigns in Flower Mound - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Flower Mound

We offer Google Ads campaigns for consumers from the city of Flower Mound. If you plan to occupy a tall position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for appealing products or services. Thanks to Google Ads campaigns, you can reach them entirely easily and quickly and thanks to Google Analytics we can analyse our target activity and the effectiveness of a campaign.

Flower Mound – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers behind the meet the expense of in a curt time and thanks to investigative tools we can optimize the campaign fittingly that it could bring maximum advance at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved similar to the put taking place to of various campaigns such as e.g. regular search engine campaigns and much more highly developed display or even smart shopping campaigns.

The advantage of Google Ads ads beyond the up to standard method of promotion is its huge configurability and the possibility to precisely check the effects. In the lawsuit of tolerable forms such as the press, or the television or press, we have at our disposal a limited set of diagnostic data upon their effectiveness. The possibilities of configuring such a standard campaign and targeting a specific group of recipients are then not impressive.

In Google Ads campaigns, we can find who exactly we want to set sights on our ads to, or we can even rule at what times they are to be displayed. For example, we can goal ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time in the same way as they have times to browse the internet. No form of established promotion offers such possibilities to define a aspiration group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and improvement directly to the product upon your website, where the buy can be finalised.

We are dealing later than a constantly growing portion of the e-commerce publicize in consumer shopping and not only. This trend does not seem to regulate and while standard shopping will probably stay in imitation of us, online shopping will entirely have a larger share. Currently, we are dealing similar to a in reality large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your give and we foundation such a move around for your store, your product will put it on the search list of the customer enthusiastic in purchasing a answer product, and after clicking your product goes directly to your growth where the customer can conclude a transaction. This is a simple and no question effective method.

Shopping campaigns are a type of promotion, recommended to every online amassing and e-commerce businesses, regardless of the industry. We cooperate afterward online stores when a diversified range of products, from groceries to electronic gadgets. It does not issue what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively objective the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current terse development of the Internet, it is hard to be number 1 in Google search results, but later you configure a search campaign, you do not have to worry correspondingly much about the long-term and complicated SEO operation, as the effects are visible vis-а-vis at once.

 

 
Where realize search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks something like only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks concerning only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequent to a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of disturb addressed to online stores, because they assist promote goods by providing Internet users following specific information. If you have your online store, then thanks to this type of campaign you can shout out your products upon the Internet. It will allow you to reach thousands of new customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched raise a fuss recipients
  • Easy campaign organization in commercial terms
    Advanced analytics to state and put in the environment of ads displayed
    Increased sales effectiveness
  • Easy dream of costs!

3. Performance campaigns

This is a further type of campaign, used to reach the goals we chose. They allow advertisers to have effective admission to whatever Google Ads resources under a single campaign. By launching a play a role campaign, we achieve a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are handy as ration of this disturb will moreover be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader event strategy
  • Increased value of the conversion rate, as well as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in stand-in places upon the websites. This is a extremely popular method of advertising. If your intend is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will accrual significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases vigilance and builds the company’s image accompanied by users
 
Why do you compulsion a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted protest can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video co-conspirator apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is doable to prefer specific want groups and object the ad to specific recipients
  • Very perfect analytical data enable great optimisation of parameters regarding costs
  • They have a significant impact upon recipients and can drastically growth sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising awareness among a wide group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as part of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an operational way to growth the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the addict does not situation here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with information about the visited website
  3. The addict leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their enhance by managing their campaigns.

We also preserve certificates confirming our skills and experience in the ring of Google Ads!

 

 

The normal effects of the campaign are achieved thanks to the proper configuration of the campaign itself, as capably as analytics, which we attach to inspect the results and to optimise in view of that as to abbreviate the costs of the protest while obtaining enlarged results. We then have experience in the same way as campaigns from our own e-commerce projects, so this is the business we know unquestionably well.

Contact us and let us Begin cooperation!

 

For people who run a business in Flower Mound – we have favourable terms of cooperation.

With us, you will layer your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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