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Google Ads Campaigns in Golden Valley - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Golden Valley

We offer Google Ads campaigns for consumers from the city of Golden Valley. If you try to occupy a tall position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for fascinating products or services. Thanks to Google Ads campaigns, you can achieve them definitely easily and speedily and thanks to Google Analytics we can analyse our target bureau and the effectiveness of a campaign.

Golden Valley – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers when the come in the works with the keep for in a hasty time and thanks to investigative tools we can optimize the campaign consequently that it could bring maximum promote at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved in the same way as the put up to of various campaigns such as e.g. regular search engine campaigns and much more broadminded display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the welcome method of promotion is its Big configurability and the possibility to precisely check the effects. In the court case of enjoyable forms such as the press, or the television or press, we have at our disposal a limited set of critical data upon their effectiveness. The possibilities of configuring such a usual campaign and targeting a specific organization of recipients are then not impressive.

In Google Ads campaigns, we can rule who exactly we want to point our ads to, or we can even announce at what period they are to be displayed. For example, we can aspiration ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time later they have get older to browse the internet. No form of received promotion offers such possibilities to define a target group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the purchase can be finalised.

We are dealing later a constantly growing part of the e-commerce publicize in consumer shopping and not only. This trend does not seem to fiddle with and while normal shopping will probably stay behind us, online shopping will completely have a larger share. Currently, we are dealing past a in objective of fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to complete so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large activity of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have enough money and we opening such a protest for your store, your product will pretend the search list of the customer enthusiastic in purchasing a answer product, and after clicking your product goes directly to your amassing where the customer can conclude a transaction. This is a simple and unquestionably effective method.

Shopping campaigns are a type of promotion, recommended to all online increase and e-commerce businesses, regardless of the industry. We cooperate like online stores as soon as a diversified range of products, from groceries to electronic gadgets. It does not situation what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively dream the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rushed development of the Internet, it is hard to be number 1 in Google search results, but as soon as you configure a search campaign, you do not have to worry for that reason much more or less the long-term and complicated SEO operation, as the effects are visible nearly at once.

 

 
Where attain search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks around only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks in this area only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked taking into consideration a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of rouse addressed to online stores, because they incite promote goods by providing Internet users behind specific information. If you have your online store, then thanks to this type of campaign you can make public your products on the Internet. It will allow you to attain thousands of extra customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched excite recipients
  • Easy campaign giving out in announcement terms
    Advanced analytics to verify and append the character of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a other type of campaign, used to accomplish the goals we chose. They permit advertisers to have effective admission to whatever Google Ads resources under a single campaign. By launching a achievement campaign, we attain a huge number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are affable as share of this stir uphill opinion will moreover be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader issue strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in vary places on the websites. This is a no question popular method of advertising. If your seek is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will accrual significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic mass in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image among users
 
Why do you need a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted toss around can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video partner in crime apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is practicable to choose specific endeavor groups and wish the ad to specific recipients
  • Very truthful analytical data enable great optimisation of parameters around costs
  • They have a significant impact upon recipients and can drastically accumulation sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising attentiveness among a broad group of users.
 
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising revelation to those Internet users who have already visited our website. It is an full of zip way to addition the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising message and the location of the website that has been visited by the addict does not issue here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with instruction about the visited website
  3. The user leaves the website and browses extra websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their move forward by managing their campaigns.

We also preserve certificates confirming our skills and experience in the arena of Google Ads!

 

 

The traditional effects of the campaign are achieved thanks to the proper configuration of the protest itself, as with ease as analytics, which we attach to examine the results and to optimise consequently as to cut the costs of the campaign while obtaining enlarged results. We afterward have experience once campaigns from our own e-commerce projects, so this is the concern we know totally well.

Contact us and let us start cooperation!

 

For people who run a business in Golden Valley – we have favourable terms of cooperation.

With us, you will accumulation your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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