Google Ads Campaigns in Hanover

We offer Google Ads campaigns for consumers from the city of Hanover. If you point to occupy a tall position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for tempting products or services. Thanks to Google Ads campaigns, you can accomplish them definitely easily and speedily and thanks to Google Analytics we can analyse our target society and the effectiveness of a campaign.

Hanover – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in the same way as the have enough money in a immediate time and thanks to reasoned tools we can optimize the campaign hence that it could bring maximum encourage at a minimal expense. Using Google Ads, we can implement specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved taking into account the encourage of various campaigns such as e.g. regular search engine campaigns and much more highly developed display or even intellectual shopping campaigns.

The advantage of Google Ads ads exceeding the tolerable method of promotion is its vast configurability and the possibility to precisely check the effects. In the act of within enough limits forms such as the press, or the television or press, we have at our disposal a limited set of logical data upon their effectiveness. The possibilities of configuring such a established campaign and targeting a specific organization of recipients are as a consequence not impressive.

In Google Ads campaigns, we can pronounce who exactly we want to endeavor our ads to, or we can even decide at what period they are to be displayed. For example, we can mean ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time behind they have become old to browse the internet. No form of traditional promotion offers such possibilities to clarify a aspiration group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product on your website, where the buy can be finalised.

We are dealing later a constantly growing ration of the e-commerce publicize in consumer shopping and not only. This trend does not seem to amend and while received shopping will probably stay taking into account us, online shopping will no question have a larger share. Currently, we are dealing in the same way as a truly large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to get so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large organization of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your find the child support for and we introduction such a mix up for your store, your product will feat the search list of the customer impatient in purchasing a unqualified product, and after clicking your product goes directly to your addition where the customer can conclude a transaction. This is a simple and entirely effective method.

Shopping campaigns are a type of promotion, recommended to every online amassing and e-commerce businesses, regardless of the industry. We cooperate in imitation of online stores subsequent to a diversified range of products, from groceries to electronic gadgets. It does not event what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aspiration the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rapid development of the Internet, it is difficult to be number 1 in Google search results, but in the same way as you configure a search campaign, you do not have to worry for that reason much virtually the long-term and complicated SEO operation, as the effects are visible just about at once.

 

 
Where complete search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks in the region of only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks approaching only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in the publicize of a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

A type of disquiet addressed to online stores, because they urge on promote goods by providing Internet users later than specific information. If you have your online store, then thanks to this type of campaign you can announce your products upon the Internet. It will permit you to accomplish thousands of extra customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched work up recipients
  • Easy campaign running in classified ad terms
    Advanced analytics to pronounce and intensify the quality of ads displayed
    Increased sales effectiveness
  • Easy desire of costs!

3. Performance campaigns

This is a further type of campaign, used to accomplish the goals we chose. They allow advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a con campaign, we accomplish a huge number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are to hand as ration of this campaign will as a consequence be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader matter strategy
  • Increased value of the conversion rate, as without difficulty as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in oscillate places on the websites. This is a very popular method of advertising. If your set sights on is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will increase significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic layer in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases vigilance and builds the company’s image among users
 
Why complete you need a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted mix up can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video partner apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is possible to choose specific set sights on groups and want the ad to specific recipients
  • Very perfect analytical data enable good optimisation of parameters in the region of costs
  • They have a significant impact upon recipients and can drastically lump sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising awareness among a broad group of users.
 
How pull off Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising message to those Internet users who have already visited our website. It is an vigorous way to enlargement the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not thing here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with guidance about the visited website
  3. The addict leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to different advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads partner in crime confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their evolve by managing their campaigns.

We also sustain certificates confirming our skills and experience in the ground of Google Ads!

 

 

The established effects of the campaign are achieved thanks to the proper configuration of the shake up itself, as competently as analytics, which we attach to examine the results and to optimise so as to edit the costs of the raise a fuss while obtaining enlarged results. We plus have experience behind campaigns from our own e-commerce projects, so this is the business we know utterly well.

Contact us and let us Begin cooperation!

 

For people who run a business in Hanover – we have favourable terms of cooperation.

With us, you will growth your coverage and acquire more customers!

Ask us for details.