Google Ads Campaigns in Highview
We offer Google Ads campaigns for consumers from the city of Highview. If you intend to occupy a high position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to see for captivating products or services. Thanks to Google Ads campaigns, you can achieve them completely easily and quickly and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.
Highview – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers behind the provide in a immediate time and thanks to systematic tools we can optimize the campaign so that it could bring maximum relieve at a minimal expense. Using Google Ads, we can agree to specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved subsequently the encourage of various campaigns such as e.g. regular search engine campaigns and much more advocate display or even intellectual shopping campaigns.
The advantage of Google Ads ads exceeding the tolerable method of promotion is its enormous configurability and the possibility to precisely check the effects. In the battle of agreeable forms such as the press, or the television or press, we have at our disposal a limited set of investigative data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific work of recipients are as a consequence not impressive.
In Google Ads campaigns, we can decide who exactly we want to try our ads to, or we can even rule at what mature they are to be displayed. For example, we can endeavor ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time later they have become old to browse the internet. No form of expected promotion offers such possibilities to clarify a goal group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and pro directly to the product on your website, where the buy can be finalised.
We are dealing behind a constantly growing allowance of the e-commerce push in consumer shopping and not only. This trend does not seem to fiddle with and while expected shopping will probably stay like us, online shopping will unconditionally have a larger share. Currently, we are dealing subsequently a in object of fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to pull off so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large organization of potential customers.
After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your offer and we inauguration such a protest for your store, your product will affect the search list of the customer curious in purchasing a supreme product, and after clicking your product goes directly to your addition where the customer can conclude a transaction. This is a easy and totally effective method.
Shopping campaigns are a type of promotion, recommended to every online addition and e-commerce businesses, regardless of the industry. We cooperate considering online stores in the same way as a diversified range of products, from groceries to electronic gadgets. It does not matter what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively objective the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current rushed development of the Internet, it is difficult to be number 1 in Google search results, but later than you configure a search campaign, you do not have to worry fittingly much nearly the long-term and complicated SEO operation, as the effects are visible not far and wide off from at once.
Where reach search ads display?
- Above the organic search results on Google
- To Google search network partners
- Below the organic search results on Google
- Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks all but only the first 2 pages of search results!
Ad types:
- Above the organic search results on Google
- To Google search network partners
- Below the organic search results upon Google
Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks all but only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked taking into account a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a well-known product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.
2. Shopping campaigns
A type of demonstrate addressed to online stores, because they assist promote goods by providing Internet users taking into account specific information. If you have your online store, then thanks to this type of campaign you can market your products on the Internet. It will permit you to reach thousands of additional customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched excite recipients
- Easy campaign running in public notice terms
Advanced analytics to establish and improve the environment of ads displayed
Increased sales effectiveness - Easy drive of costs!
3. Performance campaigns
This is a supplementary type of campaign, used to achieve the goals we chose. They allow advertisers to have effective admission to whatever Google Ads resources under a single campaign. By launching a proceed campaign, we attain a huge number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are easy to pull off to as ration of this protest will in addition to be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and produce a broader issue strategy
- Increased value of the conversion rate, as with ease as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in every second places on the websites. This is a totally popular method of advertising. If your aspiration is, for example, recognisability upon the Internet, this is the perfect type of promotion.
Why is it worth choosing a Display campaign?
- The sale will deposit significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic bump in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases preparedness and builds the company’s image accompanied by users
Why do you need a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted campaign can bring very great results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They allow to display ads on Google video partner apps and videos.
Why it is worth creating Video Campaigns?
- It is viable to choose specific intend groups and point the ad to specific recipients
- Very truthful analytical data enable good optimisation of parameters something like costs
- They have a significant impact on recipients and can drastically lump sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising attentiveness among a wide group of users.
How get Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display on the websites of Google video partners.
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising pronouncement to those Internet users who have already visited our website. It is an practicing way to accrual the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising notice and the location of the website that has been visited by the addict does not concern here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The user enters the website
- Google/the website places cookies in the user’s browser with recommendation about the visited website
- The user leaves the website and browses other websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a purchase in our store
Remarketing can be transferred to unconventional advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.
Our competences:
We are a attributed Google partner!
The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their money taking place front by managing their campaigns.
We also retain certificates confirming our skills and experience in the arena of Google Ads!
The time-honored effects of the campaign are achieved thanks to the proper configuration of the campaign itself, as without difficulty as analytics, which we attach to inspect the results and to optimise thus as to reduce the costs of the shake up while obtaining enlarged results. We furthermore have experience afterward campaigns from our own e-commerce projects, so this is the situation we know no question well.
Contact us and allow us start cooperation!
For people who run a business in Highview – we have favourable terms of cooperation.
With us, you will addition your coverage and Get more customers!
Ask us for details.
