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Google Ads Campaigns in Laveen - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Laveen

We offer Google Ads campaigns for consumers from the city of Laveen. If you take aim to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for interesting products or services. Thanks to Google Ads campaigns, you can attain them utterly easily and quickly and thanks to Google Analytics we can analyse our target organization and the effectiveness of a campaign.

Laveen – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers with the allow in a quick time and thanks to questioning tools we can optimize the campaign as a result that it could bring maximum support at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching additional customers, and these goals can be achieved considering the back up of various campaigns such as e.g. regular search engine campaigns and much more innovative display or even intellectual shopping campaigns.

The advantage of Google Ads ads greater than the good enough method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the battle of welcome forms such as the press, or the television or press, we have at our disposal a limited set of logical data on their effectiveness. The possibilities of configuring such a received campaign and targeting a specific group of recipients are with not impressive.

In Google Ads campaigns, we can deem who exactly we desire to ambition our ads to, or we can even regard as being at what period they are to be displayed. For example, we can point ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time with they have become old to browse the internet. No form of expected promotion offers such possibilities to clarify a ambition group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and improvement directly to the product on your website, where the purchase can be finalised.

We are dealing as soon as a constantly growing share of the e-commerce present in consumer shopping and not only. This trend does not seem to fiddle with and while customary shopping will probably stay later us, online shopping will entirely have a larger share. Currently, we are dealing when a really large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to accomplish so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your offer and we establishment such a shake up for your store, your product will work the search list of the customer keen in purchasing a unchangeable product, and after clicking your product goes directly to your accrual where the customer can conclude a transaction. This is a easy and categorically effective method.

Shopping campaigns are a type of promotion, recommended to all online deposit and e-commerce businesses, regardless of the industry. We cooperate subsequent to online stores behind a diversified range of products, from groceries to electronic gadgets. It does not thing what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively dream the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current hasty development of the Internet, it is hard to be number 1 in Google search results, but following you configure a search campaign, you do not have to worry fittingly much not quite the long-term and complicated SEO operation, as the effects are visible not in the distance off from at once.

 

 
Where do search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks all but only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks concerning only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked behind a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of work up addressed to online stores, because they incite promote goods by providing Internet users taking into account specific information. If you have your online store, then thanks to this type of campaign you can puff your products on the Internet. It will allow you to accomplish thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched disturb recipients
  • Easy campaign government in trailer terms
    Advanced analytics to encourage and supplement the vibes of ads displayed
    Increased sales effectiveness
  • Easy objective of costs!

3. Performance campaigns

This is a other type of campaign, used to reach the goals we chose. They permit advertisers to have effective permission to whatever Google Ads resources under a single campaign. By launching a perform campaign, we reach a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are comprehensible as allowance of this stir will plus be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader concern strategy
  • Increased value of the conversion rate, as well as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swing places upon the websites. This is a enormously popular method of advertising. If your point is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will addition significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic buildup in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image in the middle of users
 
Why attain you craving a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted stir can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video co-conspirator apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is practicable to pick specific plan groups and purpose the ad to specific recipients
  • Very truthful analytical data enable great optimisation of parameters concerning costs
  • They have a significant impact on recipients and can drastically buildup sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising attentiveness among a wide group of users.
 
How realize Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising publication to those Internet users who have already visited our website. It is an in force way to growth the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising notice and the location of the website that has been visited by the user does not event here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with instruction about the visited website
  3. The user leaves the website and browses other websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a recognized Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their take forward by managing their campaigns.

We also Keep certificates confirming our skills and experience in the pitch of Google Ads!

 

 

The standard effects of the campaign are achieved thanks to the proper configuration of the disquiet itself, as skillfully as analytics, which we attach to examine the results and to optimise fittingly as to reduce the costs of the toss around while obtaining better results. We furthermore have experience following campaigns from our own e-commerce projects, so this is the event we know very well.

Contact us and allow us Begin cooperation!

 

For people who run a business in Laveen – we have favourable terms of cooperation.

With us, you will accrual your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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