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Google Ads Campaigns in Mahikeng - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Mahikeng

We offer Google Ads campaigns for consumers from the city of Mahikeng. If you ambition to occupy a tall position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for interesting products or services. Thanks to Google Ads campaigns, you can reach them certainly easily and quickly and thanks to Google Analytics we can analyse our target work and the effectiveness of a campaign.

Mahikeng – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers considering the present in a short time and thanks to systematic tools we can optimize the campaign correspondingly that it could bring maximum assist at a minimal expense. Using Google Ads, we can take on specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved taking into account the back of various campaigns such as e.g. regular search engine campaigns and much more advocate display or even intellectual shopping campaigns.

The advantage of Google Ads ads higher than the gratifying method of promotion is its enormous configurability and the possibility to precisely check the effects. In the combat of okay forms such as the press, or the television or press, we have at our disposal a limited set of systematic data on their effectiveness. The possibilities of configuring such a acknowledged campaign and targeting a specific activity of recipients are with not impressive.

In Google Ads campaigns, we can declare who exactly we want to direct our ads to, or we can even rule at what epoch they are to be displayed. For example, we can try ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time taking into account they have period to browse the internet. No form of customary promotion offers such possibilities to clarify a intend group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and pro directly to the product on your website, where the purchase can be finalised.

We are dealing with a constantly growing allowance of the e-commerce broadcast in consumer shopping and not only. This trend does not seem to change and while usual shopping will probably stay taking into account us, online shopping will extremely have a larger share. Currently, we are dealing considering a truly large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to complete so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large bureau of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your provide and we opening such a raise a fuss for your store, your product will behave the search list of the customer keen in purchasing a unmovable product, and after clicking your product goes directly to your growth where the customer can conclude a transaction. This is a easy and completely effective method.

Shopping campaigns are a type of promotion, recommended to every online accrual and e-commerce businesses, regardless of the industry. We cooperate in the impression of online stores similar to a diversified range of products, from groceries to electronic gadgets. It does not matter what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively goal the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sharp development of the Internet, it is difficult to be number 1 in Google search results, but in the same way as you configure a search campaign, you do not have to worry fittingly much virtually the long-term and complicated SEO operation, as the effects are visible almost at once.

 

Where attain search ads display?
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks regarding only the first 2 pages of search results!
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google
Ad types:
  • Below the organic search results upon Google
  • Above the organic search results on Google
  • To Google search network partners

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks nearly only the first 2 pages of search results!

Ad types:
  • Shopping ads – a Famous product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in imitation of a “Google Ads” label if the ad is displayed to the Partner

2. Shopping campaigns

A type of rouse addressed to online stores, because they put going on to promote goods by providing Internet users behind specific information. If you have your online store, then thanks to this type of campaign you can push your products upon the Internet. It will allow you to achieve thousands of supplementary customers.

Source: support.google.com/google-ads
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched advocate recipients
  • Easy hope of costs!
  • Easy campaign giving out in billboard terms Advanced analytics to encourage and attach the character of ads displayed Increased sales effectiveness

3. Performance campaigns

This is a other type of campaign, used to attain the goals we chose. They permit advertisers to have effective access to everything Google Ads resources under a single campaign. By launching a decree campaign, we accomplish a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are easily reached as ration of this demonstrate will in addition to be helpful.

It is worth choosing Performance campaigns for:
  • Increased value of the conversion rate, as with ease as increased value of the basket
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader business strategy

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in every second places upon the websites. This is a unquestionably popular method of advertising. If your ambition is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic enlargement in sales
  • Increases watchfulness and builds the company’s image in the midst of users
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
 
Why realize you dependence a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted raise a fuss can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video accomplice apps and videos.

 

Why it is worth creating Video Campaigns?
  • They have a significant impact on recipients and can drastically addition sales or website traffic. In supplement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising watchfulness among a wide group of users.
  • It is viable to pick specific wish groups and goal the ad to specific recipients
  • Very exact analytical data enable good optimisation of parameters as regards costs
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • In-Feed video ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • Outstream ads
Of which Outstream Ads are ads that display on the websites of Google video partners.

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising publication to those Internet users who have already visited our website. It is an lively way to growth the sale.

Types of remarketing:
  • Static – a type that consists in one specific advertising statement and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with assistance about the visited website
  3. The addict leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to out of the ordinary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a ascribed Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their early payment by managing their campaigns.

We also retain certificates confirming our skills and experience in the field of Google Ads!

 

 

The customary effects of the campaign are achieved thanks to the proper configuration of the mix up itself, as competently as analytics, which we attach to inspect the results and to optimise correspondingly as to abbreviate the costs of the protest while obtaining improved results. We with have experience as soon as campaigns from our own e-commerce projects, so this is the issue we know unconditionally well.

Contact us and let us start cooperation!

 

For people who run a business in Mahikeng – we have favourable terms of cooperation.

With us, you will buildup your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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