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Google Ads Campaigns in Makakilo - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Makakilo

We offer Google Ads campaigns for consumers from the city of Makakilo. If you seek to occupy a tall position in a search engine with your goods and services – ask us for a clear quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for appealing products or services. Thanks to Google Ads campaigns, you can reach them enormously easily and speedily and thanks to Google Analytics we can analyse our target work and the effectiveness of a campaign.

Makakilo – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers past the have the funds for in a quick time and thanks to reasoned tools we can optimize the campaign in view of that that it could bring maximum minister to at a minimal expense. Using Google Ads, we can espouse specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved subsequent to the encourage of various campaigns such as e.g. regular search engine campaigns and much more modern display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the okay method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the encounter of standard forms such as the press, or the television or press, we have at our disposal a limited set of methodical data on their effectiveness. The possibilities of configuring such a conventional campaign and targeting a specific society of recipients are along with not impressive.

In Google Ads campaigns, we can judge who exactly we want to take aim our ads to, or we can even decide at what mature they are to be displayed. For example, we can aspiration ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time gone they have times to browse the internet. No form of usual promotion offers such possibilities to clarify a aspiration group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and improvement directly to the product on your website, where the purchase can be finalised.

We are dealing once a constantly growing ration of the e-commerce puff in consumer shopping and not only. This trend does not seem to correct and while expected shopping will probably stay later than us, online shopping will entirely have a larger share. Currently, we are dealing similar to a essentially large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to complete so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your offer and we foundation such a disquiet for your store, your product will bill the search list of the customer keen in purchasing a complete product, and after clicking your product goes directly to your gathering where the customer can conclude a transaction. This is a simple and utterly effective method.

Shopping campaigns are a type of promotion, recommended to every online deposit and e-commerce businesses, regardless of the industry. We cooperate bearing in mind online stores subsequent to a diversified range of products, from groceries to electronic gadgets. It does not thing what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aspiration the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current gruff development of the Internet, it is hard to be number 1 in Google search results, but following you configure a search campaign, you do not have to worry thus much virtually the long-term and complicated SEO operation, as the effects are visible as regards at once.

 

 
Where reach search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks on the order of only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks re only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked past a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of stir up opinion addressed to online stores, because they put in the works to promote goods by providing Internet users later specific information. If you have your online store, then thanks to this type of campaign you can announce your products on the Internet. It will permit you to achieve thousands of new customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched campaign recipients
  • Easy campaign direction in poster terms
    Advanced analytics to verify and improve the setting of ads displayed
    Increased sales effectiveness
  • Easy drive of costs!

3. Performance campaigns

This is a new type of campaign, used to attain the goals we chose. They allow advertisers to have effective right of entry to whatever Google Ads resources under a single campaign. By launching a enactment campaign, we attain a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are genial as ration of this rouse will also be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader situation strategy
  • Increased value of the conversion rate, as with ease as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in vary places upon the websites. This is a no question popular method of advertising. If your objective is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will lump significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic layer in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image in the middle of users
 
Why do you habit a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted raise a fuss can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is possible to prefer specific intention groups and goal the ad to specific recipients
  • Very correct analytical data enable good optimisation of parameters on the order of costs
  • They have a significant impact upon recipients and can drastically accumulation sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising awareness among a wide group of users.
 
How complete Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as part of the Google Ads programme. The type of campaign is used to repeat the advertising pronouncement to those Internet users who have already visited our website. It is an dynamic way to enlargement the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising revelation and the location of the website that has been visited by the user does not event here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with counsel about the visited website
  3. The user leaves the website and browses extra websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to complementary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a endorsed Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their forward movement by managing their campaigns.

We also withhold certificates confirming our skills and experience in the ground of Google Ads!

 

 

The expected effects of the campaign are achieved thanks to the proper configuration of the stir uphill opinion itself, as well as analytics, which we attach to examine the results and to optimise fittingly as to shorten the costs of the toss around while obtaining augmented results. We then have experience in imitation of campaigns from our own e-commerce projects, so this is the situation we know agreed well.

Contact us and allow us start cooperation!

 

For people who run a business in Makakilo – we have favourable terms of cooperation.

With us, you will bump your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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