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Google Ads Campaigns in Marrero - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Marrero

We offer Google Ads campaigns for consumers from the city of Marrero. If you point to occupy a tall position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for tempting products or services. Thanks to Google Ads campaigns, you can accomplish them completely easily and quickly and thanks to Google Analytics we can analyse our target action and the effectiveness of a campaign.

Marrero – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers gone the provide in a sudden time and thanks to questioning tools we can optimize the campaign in view of that that it could bring maximum give support to at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved considering the encourage of various campaigns such as e.g. regular search engine campaigns and much more forward looking display or even smart shopping campaigns.

The advantage of Google Ads ads higher than the enjoyable method of promotion is its immense configurability and the possibility to precisely check the effects. In the case of good enough forms such as the press, or the television or press, we have at our disposal a limited set of diagnostic data upon their effectiveness. The possibilities of configuring such a acknowledged campaign and targeting a specific action of recipients are then not impressive.

In Google Ads campaigns, we can rule who exactly we desire to point toward our ads to, or we can even declare at what era they are to be displayed. For example, we can aspiration ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time following they have time to browse the internet. No form of standard promotion offers such possibilities to clarify a seek group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and gain directly to the product upon your website, where the buy can be finalised.

We are dealing as soon as a constantly growing allowance of the e-commerce broadcast in consumer shopping and not only. This trend does not seem to change and while normal shopping will probably stay subsequently us, online shopping will completely have a larger share. Currently, we are dealing past a really large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large bureau of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have enough money and we establishment such a toss around for your store, your product will play the search list of the customer eager in purchasing a unmodified product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a easy and entirely effective method.

Shopping campaigns are a type of promotion, recommended to all online amassing and e-commerce businesses, regardless of the industry. We cooperate afterward online stores next a diversified range of products, from groceries to electronic gadgets. It does not situation what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aim the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rushed development of the Internet, it is difficult to be number 1 in Google search results, but subsequent to you configure a search campaign, you do not have to worry suitably much more or less the long-term and complicated SEO operation, as the effects are visible almost at once.

 

 
Where realize search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks concerning only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks a propos only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked later than a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of whisk addressed to online stores, because they back up promote goods by providing Internet users taking into account specific information. If you have your online store, then thanks to this type of campaign you can promote your products on the Internet. It will permit you to reach thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched raise a fuss recipients
  • Easy campaign meting out in flyer terms
    Advanced analytics to state and include the tone of ads displayed
    Increased sales effectiveness
  • Easy purpose of costs!

3. Performance campaigns

This is a new type of campaign, used to attain the goals we chose. They allow advertisers to have effective entrance to everything Google Ads resources under a single campaign. By launching a pretense campaign, we reach a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are comprehensible as portion of this toss around will along with be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader thing strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swap places on the websites. This is a utterly popular method of advertising. If your point toward is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic buildup in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image in the midst of users
 
Why pull off you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted toss around can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads on Google video partner apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is feasible to choose specific target groups and target the ad to specific recipients
  • Very correct analytical data enable good optimisation of parameters nearly costs
  • They have a significant impact on recipients and can drastically deposit sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising attentiveness among a wide group of users.
 
How realize Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising proclamation to those Internet users who have already visited our website. It is an dynamic way to accrual the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not concern here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with assistance about the visited website
  3. The addict leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to unusual advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a ascribed Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their progress by managing their campaigns.

We also retain certificates confirming our skills and experience in the showground of Google Ads!

 

 

The expected effects of the campaign are achieved thanks to the proper configuration of the stir up itself, as without difficulty as analytics, which we attach to examine the results and to optimise appropriately as to cut the costs of the disconcert while obtaining enlarged results. We next have experience subsequent to campaigns from our own e-commerce projects, so this is the event we know very well.

Contact us and allow us start cooperation!

 

For people who run a business in Marrero – we have favourable terms of cooperation.

With us, you will accumulation your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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