Google Ads Campaigns in McDonough
We offer Google Ads campaigns for consumers from the city of McDonough. If you wish to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to look for charming products or services. Thanks to Google Ads campaigns, you can attain them entirely easily and quickly and thanks to Google Analytics we can analyse our target activity and the effectiveness of a campaign.
McDonough – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers in the announce of the give in a rude time and thanks to analytical tools we can optimize the campaign therefore that it could bring maximum give support to at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved like the back of various campaigns such as e.g. regular search engine campaigns and much more militant display or even smart shopping campaigns.
The advantage of Google Ads ads exceeding the enjoyable method of promotion is its immense configurability and the possibility to precisely check the effects. In the raid of good enough forms such as the press, or the television or press, we have at our disposal a limited set of rational data upon their effectiveness. The possibilities of configuring such a expected campaign and targeting a specific help of recipients are also not impressive.
In Google Ads campaigns, we can deem who exactly we desire to seek our ads to, or we can even find at what time they are to be displayed. For example, we can purpose ads to owners of other transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time next they have epoch to browse the internet. No form of usual promotion offers such possibilities to clarify a ambition group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and pro directly to the product upon your website, where the purchase can be finalised.
We are dealing with a constantly growing share of the e-commerce market in consumer shopping and not only. This trend does not seem to tweak and while expected shopping will probably stay with us, online shopping will utterly have a larger share. Currently, we are dealing next a essentially large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to get so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large action of potential customers.
After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your come in the works with the maintenance for and we creation such a raise a fuss for your store, your product will work the search list of the customer keen in purchasing a unadulterated product, and after clicking your product goes directly to your growth where the customer can conclude a transaction. This is a simple and totally effective method.
Shopping campaigns are a type of promotion, recommended to all online deposit and e-commerce businesses, regardless of the industry. We cooperate similar to online stores gone a diversified range of products, from groceries to electronic gadgets. It does not situation what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively hope the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current immediate development of the Internet, it is hard to be number 1 in Google search results, but behind you configure a search campaign, you do not have to worry hence much about the long-term and complicated SEO operation, as the effects are visible as regards at once.
Where accomplish search ads display?
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results upon Google
- Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks all but only the first 2 pages of search results!
Ad types:
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results on Google
Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks almost only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked afterward a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a well-known product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.
2. Shopping campaigns
A type of demonstrate addressed to online stores, because they incite promote goods by providing Internet users past specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will allow you to attain thousands of extra customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched excite recipients
- Easy campaign supervision in public notice terms
Advanced analytics to establish and tally up the vibes of ads displayed
Increased sales effectiveness - Easy goal of costs!
3. Performance campaigns
This is a further type of campaign, used to reach the goals we chose. They permit advertisers to have effective access to everything Google Ads resources under a single campaign. By launching a feint campaign, we reach a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are easily reached as allocation of this shake up will also be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and manufacture a broader issue strategy
- Increased value of the conversion rate, as competently as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in oscillate places upon the websites. This is a extremely popular method of advertising. If your strive for is, for example, recognisability upon the Internet, this is the perfect type of promotion.
Why is it worth choosing a Display campaign?
- The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases watchfulness and builds the company’s image in the midst of users
Why get you compulsion a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted stir up can bring very great results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They allow to display ads on Google video partner in crime apps and videos.
Why it is worth creating Video Campaigns?
- It is realistic to pick specific aspiration groups and ambition the ad to specific recipients
- Very exact analytical data enable great optimisation of parameters approximately costs
- They have a significant impact upon recipients and can drastically addition sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising preparedness among a broad group of users.
How get Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display on the websites of Google video partners.
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as ration of the Google Ads programme. The type of campaign is used to repeat the advertising message to those Internet users who have already visited our website. It is an lively way to enlargement the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the user does not issue here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The user enters the website
- Google/the website places cookies in the user’s browser with guidance about the visited website
- The addict leaves the website and browses additional websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a buy in our store
Remarketing can be transferred to marginal advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.
Our competences:
We are a official Google partner!
The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their move ahead by managing their campaigns.
We also withhold certificates confirming our skills and experience in the pitch of Google Ads!
The acknowledged effects of the campaign are achieved thanks to the proper configuration of the stir itself, as capably as analytics, which we attach to examine the results and to optimise so as to abbreviate the costs of the disturb while obtaining augmented results. We as a consequence have experience similar to campaigns from our own e-commerce projects, so this is the situation we know totally well.
Contact us and allow us Begin cooperation!
For people who run a business in McDonough – we have favourable terms of cooperation.
With us, you will accrual your coverage and acquire more customers!
Ask us for details.
