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Google Ads Campaigns in North Miami - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in North Miami

We offer Google Ads campaigns for consumers from the city of North Miami. If you try to occupy a tall position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for enthralling products or services. Thanks to Google Ads campaigns, you can accomplish them completely easily and speedily and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

North Miami – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers similar to the provide in a sharp time and thanks to methodical tools we can optimize the campaign appropriately that it could bring maximum serve at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching extra customers, and these goals can be achieved later than the put up to of various campaigns such as e.g. regular search engine campaigns and much more radical display or even smart shopping campaigns.

The advantage of Google Ads ads higher than the normal method of promotion is its immense configurability and the possibility to precisely check the effects. In the skirmish of satisfactory forms such as the press, or the television or press, we have at our disposal a limited set of methodical data on their effectiveness. The possibilities of configuring such a established campaign and targeting a specific group of recipients are afterward not impressive.

In Google Ads campaigns, we can find who exactly we desire to intention our ads to, or we can even believe to be at what time they are to be displayed. For example, we can objective ads to owners of other transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time once they have become old to browse the internet. No form of usual promotion offers such possibilities to define a point toward group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and gain directly to the product upon your website, where the buy can be finalised.

We are dealing like a constantly growing allowance of the e-commerce shout from the rooftops in consumer shopping and not only. This trend does not seem to correct and while time-honored shopping will probably stay behind us, online shopping will no question have a larger share. Currently, we are dealing similar to a in fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large group of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your offer and we creation such a raise a fuss for your store, your product will undertaking the search list of the customer interested in purchasing a fixed product, and after clicking your product goes directly to your store where the customer can conclude a transaction. This is a simple and definitely effective method.

Shopping campaigns are a type of promotion, recommended to all online deposit and e-commerce businesses, regardless of the industry. We cooperate taking into account online stores taking into consideration a diversified range of products, from groceries to electronic gadgets. It does not concern what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively drive the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rushed development of the Internet, it is difficult to be number 1 in Google search results, but subsequent to you configure a search campaign, you do not have to worry for that reason much practically the long-term and complicated SEO operation, as the effects are visible a propos at once.

 

 
Where do search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks re only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks almost only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked similar to a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of demonstrate addressed to online stores, because they back up promote goods by providing Internet users behind specific information. If you have your online store, then thanks to this type of campaign you can spread around your products upon the Internet. It will permit you to reach thousands of supplementary customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched disquiet recipients
  • Easy campaign direction in advertisement terms
    Advanced analytics to state and include the character of ads displayed
    Increased sales effectiveness
  • Easy drive of costs!

3. Performance campaigns

This is a additional type of campaign, used to accomplish the goals we chose. They permit advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a produce a result campaign, we achieve a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are affable as allowance of this whisk will next be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and produce a broader business strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in oscillate places upon the websites. This is a unquestionably popular method of advertising. If your endeavor is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will enlargement significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases vigilance and builds the company’s image in the midst of users
 
Why reach you habit a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted stir up opinion can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads on Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is possible to choose specific try groups and want the ad to specific recipients
  • Very perfect analytical data enable good optimisation of parameters more or less costs
  • They have a significant impact on recipients and can drastically deposit sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising vigilance among a broad group of users.
 
How realize Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising proclamation to those Internet users who have already visited our website. It is an lively way to accumulation the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the user does not thing here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The user leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads partner in crime confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their press on by managing their campaigns.

We also withhold certificates confirming our skills and experience in the ring of Google Ads!

 

 

The expected effects of the campaign are achieved thanks to the proper configuration of the mix up itself, as with ease as analytics, which we attach to examine the results and to optimise hence as to shorten the costs of the disquiet while obtaining greater than before results. We plus have experience past campaigns from our own e-commerce projects, so this is the issue we know unconditionally well.

Contact us and allow us start cooperation!

 

For people who run a business in North Miami – we have favourable terms of cooperation.

With us, you will bump your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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