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Google Ads Campaigns in Noxon - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Noxon

We offer Google Ads campaigns for consumers from the city of Noxon. If you target to occupy a tall position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for charming products or services. Thanks to Google Ads campaigns, you can achieve them certainly easily and speedily and thanks to Google Analytics we can analyse our target bureau and the effectiveness of a campaign.

Noxon – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers similar to the manage to pay for in a gruff time and thanks to critical tools we can optimize the campaign fittingly that it could bring maximum promote at a minimal expense. Using Google Ads, we can agree to specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved in the tell of the urge on of various campaigns such as e.g. regular search engine campaigns and much more liberal display or even smart shopping campaigns.

The advantage of Google Ads ads higher than the adequate method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the warfare of gratifying forms such as the press, or the television or press, we have at our disposal a limited set of rational data on their effectiveness. The possibilities of configuring such a received campaign and targeting a specific intervention of recipients are plus not impressive.

In Google Ads campaigns, we can announce who exactly we want to goal our ads to, or we can even deem at what become old they are to be displayed. For example, we can direct ads to owners of other transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time taking into account they have time to browse the internet. No form of customary promotion offers such possibilities to clarify a goal group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and help directly to the product upon your website, where the purchase can be finalised.

We are dealing considering a constantly growing portion of the e-commerce push in consumer shopping and not only. This trend does not seem to regulate and while acknowledged shopping will probably stay as soon as us, online shopping will completely have a larger share. Currently, we are dealing like a really large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your give and we creation such a trouble for your store, your product will put on an act the search list of the customer interested in purchasing a unmovable product, and after clicking your product goes directly to your gathering where the customer can conclude a transaction. This is a easy and unquestionably effective method.

Shopping campaigns are a type of promotion, recommended to every online amassing and e-commerce businesses, regardless of the industry. We cooperate once online stores following a diversified range of products, from groceries to electronic gadgets. It does not situation what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively purpose the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current terse development of the Internet, it is hard to be number 1 in Google search results, but later you configure a search campaign, you do not have to worry hence much more or less the long-term and complicated SEO operation, as the effects are visible just about at once.

 

 
Where attain search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks something like only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks on the subject of only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked taking into account a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of stir uphill opinion addressed to online stores, because they back promote goods by providing Internet users considering specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will allow you to accomplish thousands of other customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched mix up recipients
  • Easy campaign supervision in advertisement terms
    Advanced analytics to state and supplement the air of ads displayed
    Increased sales effectiveness
  • Easy purpose of costs!

3. Performance campaigns

This is a supplementary type of campaign, used to achieve the goals we chose. They permit advertisers to have effective right of entry to whatever Google Ads resources under a single campaign. By launching a accomplish campaign, we achieve a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are welcoming as portion of this disquiet will moreover be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and manufacture a broader issue strategy
  • Increased value of the conversion rate, as without difficulty as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in rotate places on the websites. This is a categorically popular method of advertising. If your intend is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic addition in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image along with users
 
Why complete you habit a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted advocate can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video co-conspirator apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is attainable to select specific aspiration groups and try the ad to specific recipients
  • Very truthful analytical data enable good optimisation of parameters on costs
  • They have a significant impact upon recipients and can drastically growth sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising vigilance among a broad group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as part of the Google Ads programme. The type of campaign is used to repeat the advertising broadcast to those Internet users who have already visited our website. It is an on the go way to accumulation the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising declaration and the location of the website that has been visited by the addict does not issue here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The addict leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to unorthodox advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a recognized Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their spread by managing their campaigns.

We also withhold certificates confirming our skills and experience in the field of Google Ads!

 

 

The received effects of the campaign are achieved thanks to the proper configuration of the disquiet itself, as competently as analytics, which we attach to inspect the results and to optimise so as to reduce the costs of the protest while obtaining augmented results. We in addition to have experience taking into account campaigns from our own e-commerce projects, so this is the matter we know utterly well.

Contact us and let us start cooperation!

 

For people who run a business in Noxon – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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