Google Ads Campaigns in Portage Park

We offer Google Ads campaigns for consumers from the city of Portage Park. If you strive for to occupy a high position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for interesting products or services. Thanks to Google Ads campaigns, you can accomplish them unconditionally easily and quickly and thanks to Google Analytics we can analyse our target bureau and the effectiveness of a campaign.

Portage Park – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers like the have enough money in a brusque time and thanks to systematic tools we can optimize the campaign as a result that it could bring maximum encourage at a minimal expense. Using Google Ads, we can espouse specific goals, such as increasing the frequency of website hits or reaching further customers, and these goals can be achieved gone the back up of various campaigns such as e.g. regular search engine campaigns and much more radical display or even smart shopping campaigns.

The advantage of Google Ads ads more than the conventional method of promotion is its Big configurability and the possibility to precisely check the effects. In the court case of pleasing forms such as the press, or the television or press, we have at our disposal a limited set of logical data upon their effectiveness. The possibilities of configuring such a usual campaign and targeting a specific bureau of recipients are then not impressive.

In Google Ads campaigns, we can adjudicate who exactly we want to point our ads to, or we can even find at what become old they are to be displayed. For example, we can objective ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time in imitation of they have time to browse the internet. No form of conventional promotion offers such possibilities to clarify a intend group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and plus directly to the product on your website, where the purchase can be finalised.

We are dealing in the tone of a constantly growing part of the e-commerce present in consumer shopping and not only. This trend does not seem to tweak and while usual shopping will probably stay later us, online shopping will extremely have a larger share. Currently, we are dealing past a in want of fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must someway meet in a virtual space. There are several ways to pull off so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your provide and we commencement such a excite for your store, your product will feign the search list of the customer eager in purchasing a unconditional product, and after clicking your product goes directly to your hoard where the customer can conclude a transaction. This is a easy and unconditionally effective method.

Shopping campaigns are a type of promotion, recommended to all online accrual and e-commerce businesses, regardless of the industry. We cooperate once online stores like a diversified range of products, from groceries to electronic gadgets. It does not issue what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively determination the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current curt development of the Internet, it is difficult to be number 1 in Google search results, but in imitation of you configure a search campaign, you do not have to worry correspondingly much more or less the long-term and complicated SEO operation, as the effects are visible approximately at once.

 

 
Where pull off search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks with quotation to only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks almost only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked like a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

type of stir up addressed to online stores, because they put taking place to promote goods by providing Internet users similar to specific information. If you have your online store, then thanks to this type of campaign you can broadcast your products upon the Internet. It will allow you to attain thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched demonstrate recipients
  • Easy campaign meting out in public notice terms
    Advanced analytics to acknowledge and increase the character of ads displayed
    Increased sales effectiveness
  • Easy motivation of costs!

3. Performance campaigns

This is a other type of campaign, used to accomplish the goals we chose. They allow advertisers to have effective right of entry to whatever Google Ads resources under a single campaign. By launching a be in campaign, we achieve a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are within reach as share of this stir up will along with be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader situation strategy
  • Increased value of the conversion rate, as well as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in rotate places on the websites. This is a entirely popular method of advertising. If your take aim is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic layer in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image in the middle of users
 
Why attain you infatuation a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted whisk can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video partner in crime apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is practicable to choose specific intention groups and aspiration the ad to specific recipients
  • Very precise analytical data enable good optimisation of parameters in this area costs
  • They have a significant impact on recipients and can drastically buildup sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising watchfulness among a wide group of users.
 
How complete Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising broadcast to those Internet users who have already visited our website. It is an full of life way to increase the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with assistance about the visited website
  3. The user leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to another advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a qualified Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their proceed by managing their campaigns.

We also maintain certificates confirming our skills and experience in the field of Google Ads!

 

 

The received effects of the campaign are achieved thanks to the proper configuration of the advocate itself, as capably as analytics, which we attach to inspect the results and to optimise so as to edit the costs of the campaign while obtaining bigger results. We as well as have experience bearing in mind campaigns from our own e-commerce projects, so this is the issue we know completely well.

Contact us and let us start cooperation!

 

For people who run a business in Portage Park – we have favourable terms of cooperation.

With us, you will growth your coverage and Get more customers!

Ask us for details.