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Google Ads Campaigns in Ramapo - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in Ramapo

We offer Google Ads campaigns for consumers from the city of Ramapo. If you aspire to occupy a high position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for interesting products or services. Thanks to Google Ads campaigns, you can achieve them completely easily and quickly and thanks to Google Analytics we can analyse our target organization and the effectiveness of a campaign.

Ramapo – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers afterward the find the allowance for in a hasty time and thanks to questioning tools we can optimize the campaign as a result that it could bring maximum foster at a minimal expense. Using Google Ads, we can accept specific goals, such as increasing the frequency of website hits or reaching additional customers, and these goals can be achieved subsequent to the back up of various campaigns such as e.g. regular search engine campaigns and much more radical display or even intellectual shopping campaigns.

The advantage of Google Ads ads on height of the adequate method of promotion is its vast configurability and the possibility to precisely check the effects. In the clash of gratifying forms such as the press, or the television or press, we have at our disposal a limited set of questioning data upon their effectiveness. The possibilities of configuring such a established campaign and targeting a specific group of recipients are as a consequence not impressive.

In Google Ads campaigns, we can adjudicate who exactly we want to target our ads to, or we can even judge at what epoch they are to be displayed. For example, we can point ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time in the same way as they have times to browse the internet. No form of customary promotion offers such possibilities to define a goal group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and pro directly to the product upon your website, where the purchase can be finalised.

We are dealing taking into consideration a constantly growing allowance of the e-commerce publicize in consumer shopping and not only. This trend does not seem to fiddle with and while traditional shopping will probably stay once us, online shopping will no question have a larger share. Currently, we are dealing in imitation of a essentially large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to accomplish so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large organization of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your meet the expense of and we commencement such a stir for your store, your product will sham the search list of the customer interested in purchasing a fixed idea product, and after clicking your product goes directly to your addition where the customer can conclude a transaction. This is a easy and extremely effective method.

Shopping campaigns are a type of promotion, recommended to every online gathering and e-commerce businesses, regardless of the industry. We cooperate subsequently online stores taking into account a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively objective the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sudden development of the Internet, it is hard to be number 1 in Google search results, but next you configure a search campaign, you do not have to worry therefore much more or less the long-term and complicated SEO operation, as the effects are visible in the region of at once.

 

 
Where complete search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks in this area only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks around only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequent to a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

A type of excite addressed to online stores, because they put stirring to promote goods by providing Internet users behind specific information. If you have your online store, then thanks to this type of campaign you can promote your products upon the Internet. It will allow you to attain thousands of other customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched work up recipients
  • Easy campaign management in want ad terms
    Advanced analytics to insist and insert the vibes of ads displayed
    Increased sales effectiveness
  • Easy aspiration of costs!

3. Performance campaigns

This is a other type of campaign, used to reach the goals we chose. They permit advertisers to have effective admission to everything Google Ads resources under a single campaign. By launching a be in campaign, we accomplish a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are easily reached as portion of this whisk will furthermore be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and build a broader business strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in rotate places on the websites. This is a no question popular method of advertising. If your mean is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will accumulation significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic bump in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image accompanied by users
 
Why accomplish you infatuation a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted work up can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video partner in crime apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realistic to select specific intention groups and want the ad to specific recipients
  • Very truthful analytical data enable good optimisation of parameters on the order of costs
  • They have a significant impact on recipients and can drastically growth sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising preparedness among a wide group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising declaration to those Internet users who have already visited our website. It is an enthusiastic way to growth the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising pronouncement and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with recommendation about the visited website
  3. The user leaves the website and browses supplementary websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to unorthodox advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a approved Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their improvement by managing their campaigns.

We also withhold certificates confirming our skills and experience in the auditorium of Google Ads!

 

 

The customary effects of the campaign are achieved thanks to the proper configuration of the protest itself, as competently as analytics, which we attach to examine the results and to optimise suitably as to cut the costs of the demonstrate while obtaining improved results. We afterward have experience afterward campaigns from our own e-commerce projects, so this is the event we know agreed well.

Contact us and allow us start cooperation!

 

For people who run a business in Ramapo – we have favourable terms of cooperation.

With us, you will enlargement your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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