Google Ads Campaigns in Redwood City
We offer Google Ads campaigns for consumers from the city of Redwood City. If you target to occupy a tall position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to see for charming products or services. Thanks to Google Ads campaigns, you can attain them totally easily and quickly and thanks to Google Analytics we can analyse our target charity and the effectiveness of a campaign.
Redwood City – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers following the give in a hasty time and thanks to questioning tools we can optimize the campaign consequently that it could bring maximum help at a minimal expense. Using Google Ads, we can agree to specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved bearing in mind the help of various campaigns such as e.g. regular search engine campaigns and much more advanced display or even smart shopping campaigns.
The advantage of Google Ads ads higher than the suitable method of promotion is its Big configurability and the possibility to precisely check the effects. In the combat of suitable forms such as the press, or the television or press, we have at our disposal a limited set of critical data on their effectiveness. The possibilities of configuring such a received campaign and targeting a specific group of recipients are moreover not impressive.
In Google Ads campaigns, we can believe to be who exactly we desire to strive for our ads to, or we can even pronounce at what become old they are to be displayed. For example, we can intend ads to owners of supplementary transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time similar to they have mature to browse the internet. No form of traditional promotion offers such possibilities to define a ambition group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and improvement directly to the product upon your website, where the purchase can be finalised.
We are dealing behind a constantly growing ration of the e-commerce make public in consumer shopping and not only. This trend does not seem to fine-tune and while expected shopping will probably stay next us, online shopping will unconditionally have a larger share. Currently, we are dealing in the atmosphere of a in fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large activity of potential customers.
After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your manage to pay for and we introduction such a advocate for your store, your product will affect the search list of the customer excited in purchasing a unquestionable product, and after clicking your product goes directly to your accretion where the customer can conclude a transaction. This is a simple and certainly effective method.
Shopping campaigns are a type of promotion, recommended to all online amassing and e-commerce businesses, regardless of the industry. We cooperate behind online stores with a diversified range of products, from groceries to electronic gadgets. It does not matter what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively motivation the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current rushed development of the Internet, it is hard to be number 1 in Google search results, but taking into account you configure a search campaign, you do not have to worry therefore much about the long-term and complicated SEO operation, as the effects are visible regarding at once.
Where realize search ads display?
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results on Google
- Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks more or less only the first 2 pages of search results!
Ad types:
- Above the organic search results on Google
- To Google search network partners
- Below the organic search results on Google
Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks regarding only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked later a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a renowned product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.
2. Shopping campaigns
A type of stir in the air opinion addressed to online stores, because they help promote goods by providing Internet users later than specific information. If you have your online store, then thanks to this type of campaign you can puff your products upon the Internet. It will permit you to achieve thousands of other customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched protest recipients
- Easy campaign government in flyer terms
Advanced analytics to state and add together the vibes of ads displayed
Increased sales effectiveness - Easy aspiration of costs!
3. Performance campaigns
This is a additional type of campaign, used to reach the goals we chose. They allow advertisers to have effective right of entry to anything Google Ads resources under a single campaign. By launching a accomplishment campaign, we reach a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are straightforward as allocation of this campaign will moreover be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and fabricate a broader concern strategy
- Increased value of the conversion rate, as skillfully as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in every other places upon the websites. This is a completely popular method of advertising. If your mean is, for example, recognisability on the Internet, this is the absolute type of promotion.
Why is it worth choosing a Display campaign?
- The sale will lump significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic lump in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases watchfulness and builds the company’s image along with users
Why realize you infatuation a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted rouse can bring very good results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They permit to display ads upon Google video co-conspirator apps and videos.
Why it is worth creating Video Campaigns?
- It is reachable to select specific set sights on groups and object the ad to specific recipients
- Very correct analytical data enable good optimisation of parameters a propos costs
- They have a significant impact on recipients and can drastically accrual sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising preparedness among a broad group of users.
How get Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display upon the websites of Google video partners.
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising pronouncement to those Internet users who have already visited our website. It is an keen way to growth the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising notice and the location of the website that has been visited by the addict does not matter here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
Remarketing – how does it work?
- The addict enters the website
- Google/the website places cookies in the user’s browser with suggestion about the visited website
- The user leaves the website and browses supplementary websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a buy in our store
Remarketing can be transferred to unusual advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.
Our competences:
We are a endorsed Google partner!
The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their improve by managing their campaigns.
We also hold certificates confirming our skills and experience in the ring of Google Ads!
The expected effects of the campaign are achieved thanks to the proper configuration of the stir up opinion itself, as capably as analytics, which we attach to examine the results and to optimise so as to reduce the costs of the whisk while obtaining augmented results. We as well as have experience similar to campaigns from our own e-commerce projects, so this is the business we know categorically well.
Contact us and let us start cooperation!
For people who run a business in Redwood City – we have favourable terms of cooperation.
With us, you will increase your coverage and Get more customers!
Ask us for details.
