Google Ads Campaigns in Reitz
More than 90% of Internet users use the Google search engine to look for enthralling products or services. Thanks to Google Ads campaigns, you can attain them entirely easily and quickly and thanks to Google Analytics we can analyse our target outfit and the effectiveness of a campaign.
Reitz – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers in imitation of the have the funds for in a sudden time and thanks to critical tools we can optimize the campaign hence that it could bring maximum relieve at a minimal expense. Using Google Ads, we can take on board specific goals, such as increasing the frequency of website hits or reaching additional customers, and these goals can be achieved considering the support of various campaigns such as e.g. regular search engine campaigns and much more radical display or even smart shopping campaigns.
The advantage of Google Ads ads exceeding the adequate method of promotion is its vast configurability and the possibility to precisely check the effects. In the engagement of standard forms such as the press, or the television or press, we have at our disposal a limited set of rational data on their effectiveness. The possibilities of configuring such a normal campaign and targeting a specific activity of recipients are also not impressive.
In Google Ads campaigns, we can deem who exactly we want to mean our ads to, or we can even judge at what epoch they are to be displayed. For example, we can point toward ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time as soon as they have era to browse the internet. No form of time-honored promotion offers such possibilities to define a take aim group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the buy can be finalised.
We are dealing in imitation of a constantly growing part of the e-commerce announce in consumer shopping and not only. This trend does not seem to tweak and while received shopping will probably stay next us, online shopping will extremely have a larger share. Currently, we are dealing in imitation of a in intend of fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to do so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large society of potential customers.
After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your find the grant for and we launch such a disconcert for your store, your product will play the search list of the customer curious in purchasing a unconditional product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a simple and extremely effective method.
Shopping campaigns are a type of promotion, recommended to all online hoard and e-commerce businesses, regardless of the industry. We cooperate gone online stores behind a diversified range of products, from groceries to electronic gadgets. It does not concern what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aspiration the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current hasty development of the Internet, it is difficult to be number 1 in Google search results, but afterward you configure a search campaign, you do not have to worry consequently much roughly the long-term and complicated SEO operation, as the effects are visible on the subject of at once.
Where pull off search ads display?
- Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks on the subject of only the first 2 pages of search results!
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results on Google
Ad types:
- Above the organic search results upon Google
- Below the organic search results on Google
- To Google search network partners
Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks something like only the first 2 pages of search results!
Ad types:
- Shopping ads – a Famous product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked next a “Google Ads” label if the ad is displayed to the Partner
2. Shopping campaigns
A type of shake up addressed to online stores, because they help promote goods by providing Internet users with specific information. If you have your online store, then thanks to this type of campaign you can market your products upon the Internet. It will permit you to attain thousands of other customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched disconcert recipients
- Easy campaign executive in classified ad terms Advanced analytics to announce and adjoin the environment of ads displayed Increased sales effectiveness
- Easy goal of costs!
3. Performance campaigns
This is a new type of campaign, used to achieve the goals we chose. They permit advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a performance campaign, we attain a big number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are clear as allocation of this stir will moreover be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Increased value of the conversion rate, as well as increased value of the basket
- Well-developed statistics helping analyse effectiveness and manufacture a broader issue strategy
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in exchange places upon the websites. This is a unconditionally popular method of advertising. If your ambition is, for example, recognisability on the Internet, this is the absolute type of promotion.
Why is it worth choosing a Display campaign?
- The sale will buildup significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases awareness and builds the company’s image in the course of users
Why get you infatuation a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted disconcert can bring very good results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They permit to display ads upon Google video partner in crime apps and videos.
Why it is worth creating Video Campaigns?
- They have a significant impact on recipients and can drastically lump sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising watchfulness among a wide group of users.
- It is doable to pick specific mean groups and aspire the ad to specific recipients
- Very true analytical data enable good optimisation of parameters almost costs
How pull off Video Campaigns work?
- Skippable in-stream ads
- In-Feed video ads
- Non-skippable in-stream ads
- Ad bumpers
- Outstream ads
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising broadcast to those Internet users who have already visited our website. It is an on the go way to accumulation the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising publication and the location of the website that has been visited by the user does not matter here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The user enters the website
- Google/the website places cookies in the user’s browser with information about the visited website
- The addict leaves the website and browses further websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a purchase in our store
Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.
Our competences:
We are a credited Google partner!
The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their evolve by managing their campaigns.
We also Keep certificates confirming our skills and experience in the dome of Google Ads!
The time-honored effects of the campaign are achieved thanks to the proper configuration of the stir in the air opinion itself, as skillfully as analytics, which we attach to examine the results and to optimise therefore as to shorten the costs of the protest while obtaining better results. We plus have experience in the reveal of campaigns from our own e-commerce projects, so this is the situation we know enormously well.
Contact us and let us Begin cooperation!
For people who run a business in Reitz – we have favourable terms of cooperation.
With us, you will addition your coverage and Get more customers!
Ask us for details.
