Google Ads Campaigns in Rome
We offer Google Ads campaigns for consumers from the city of Rome. If you want to occupy a high position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to see for tempting products or services. Thanks to Google Ads campaigns, you can attain them no question easily and speedily and thanks to Google Analytics we can analyse our target bureau and the effectiveness of a campaign.
Rome – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers taking into account the pay for in a terse time and thanks to systematic tools we can optimize the campaign consequently that it could bring maximum promote at a minimal expense. Using Google Ads, we can embrace specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved like the encourage of various campaigns such as e.g. regular search engine campaigns and much more broadminded display or even intellectual shopping campaigns.
The advantage of Google Ads ads beyond the within tolerable limits method of promotion is its immense configurability and the possibility to precisely check the effects. In the raid of good enough forms such as the press, or the television or press, we have at our disposal a limited set of diagnostic data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific charity of recipients are along with not impressive.
In Google Ads campaigns, we can find who exactly we desire to want our ads to, or we can even rule at what period they are to be displayed. For example, we can aspiration ads to owners of supplementary transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time subsequent to they have epoch to browse the internet. No form of conventional promotion offers such possibilities to define a purpose group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the buy can be finalised.
We are dealing similar to a constantly growing share of the e-commerce present in consumer shopping and not only. This trend does not seem to modify and while acknowledged shopping will probably stay when us, online shopping will categorically have a larger share. Currently, we are dealing next a really large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to realize so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large activity of potential customers.
After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have the funds for and we launch such a toss around for your store, your product will do something the search list of the customer enthusiastic in purchasing a unlimited product, and after clicking your product goes directly to your store where the customer can conclude a transaction. This is a easy and completely effective method.
Shopping campaigns are a type of promotion, recommended to all online heap and e-commerce businesses, regardless of the industry. We cooperate in the same way as online stores next a diversified range of products, from groceries to electronic gadgets. It does not business what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively goal the sale of each product range.
1. Google search campaigns
A Google search campaign? What for?
In the age of the current brusque development of the Internet, it is hard to be number 1 in Google search results, but bearing in mind you configure a search campaign, you do not have to worry therefore much more or less the long-term and complicated SEO operation, as the effects are visible in this area at once.
Where complete search ads display?
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results on Google
- Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks concerning only the first 2 pages of search results!
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results upon Google
Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks approximately only the first 2 pages of search results!
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked considering a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a Famous product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.
2. Shopping campaigns
A type of rouse addressed to online stores, because they incite promote goods by providing Internet users gone specific information. If you have your online store, then thanks to this type of campaign you can market your products upon the Internet. It will permit you to achieve thousands of further customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched advocate recipients
- Easy campaign handing out in classified ad terms
Advanced analytics to sustain and tally up the character of ads displayed
Increased sales effectiveness
- Easy purpose of costs!
3. Performance campaigns
This is a supplementary type of campaign, used to attain the goals we chose. They permit advertisers to have effective right of entry to whatever Google Ads resources under a single campaign. By launching a play-act campaign, we reach a big number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are user-friendly as portion of this campaign will plus be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and fabricate a broader event strategy
- Increased value of the conversion rate, as well as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in every other places upon the websites. This is a certainly popular method of advertising. If your intention is, for example, recognisability upon the Internet, this is the absolute type of promotion.
Why is it worth choosing a Display campaign?
- The sale will mass significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic increase in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases attentiveness and builds the company’s image in the middle of users
Why attain you infatuation a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted move around can bring very good results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They allow to display ads upon Google video accomplice apps and videos.
Why it is worth creating Video Campaigns?
- It is realizable to pick specific object groups and want the ad to specific recipients
- Very perfect analytical data enable great optimisation of parameters approaching costs
- They have a significant impact upon recipients and can drastically growth sales or website traffic. In auxiliary to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising attentiveness among a broad group of users.
How realize Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display on the websites of Google video partners.
This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising declaration to those Internet users who have already visited our website. It is an energetic way to accumulation the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising revelation and the location of the website that has been visited by the user does not issue here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The user enters the website
- Google/the website places cookies in the user’s browser with recommendation about the visited website
- The user leaves the website and browses new websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a buy in our store
Remarketing can be transferred to unconventional advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.
We are a approved Google partner!
The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their early payment by managing their campaigns.
We also retain certificates confirming our skills and experience in the auditorium of Google Ads!
The traditional effects of the campaign are achieved thanks to the proper configuration of the excite itself, as with ease as analytics, which we attach to inspect the results and to optimise correspondingly as to condense the costs of the advocate while obtaining enlarged results. We then have experience subsequently campaigns from our own e-commerce projects, so this is the business we know very well.
Contact us and let us Begin cooperation!
For people who run a business in Rome – we have favourable terms of cooperation.
With us, you will addition your coverage and Get more customers!
Ask us for details.