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Google Ads Campaigns in San Juan - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in San Juan

We offer Google Ads campaigns for consumers from the city of San Juan. If you aspire to occupy a high position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for tempting products or services. Thanks to Google Ads campaigns, you can reach them unconditionally easily and quickly and thanks to Google Analytics we can analyse our target group and the effectiveness of a campaign.

San Juan – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers in the space of the provide in a sharp time and thanks to questioning tools we can optimize the campaign fittingly that it could bring maximum bolster at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved similar to the encourage of various campaigns such as e.g. regular search engine campaigns and much more advocate display or even intellectual shopping campaigns.

The advantage of Google Ads ads more than the all right method of promotion is its gigantic configurability and the possibility to precisely check the effects. In the achievement of agreeable forms such as the press, or the television or press, we have at our disposal a limited set of systematic data on their effectiveness. The possibilities of configuring such a conventional campaign and targeting a specific action of recipients are as well as not impressive.

In Google Ads campaigns, we can announce who exactly we want to point our ads to, or we can even regard as being at what grow old they are to be displayed. For example, we can direct ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time once they have epoch to browse the internet. No form of time-honored promotion offers such possibilities to define a aspiration group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and plus directly to the product on your website, where the buy can be finalised.

We are dealing considering a constantly growing part of the e-commerce make public in consumer shopping and not only. This trend does not seem to modify and while conventional shopping will probably stay once us, online shopping will enormously have a larger share. Currently, we are dealing considering a in fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to do so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large charity of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your present and we inauguration such a stir uphill opinion for your store, your product will take steps the search list of the customer excited in purchasing a conclusive product, and after clicking your product goes directly to your buildup where the customer can conclude a transaction. This is a easy and completely effective method.

Shopping campaigns are a type of promotion, recommended to all online addition and e-commerce businesses, regardless of the industry. We cooperate once online stores behind a diversified range of products, from groceries to electronic gadgets. It does not business what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively dream the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rapid development of the Internet, it is hard to be number 1 in Google search results, but considering you configure a search campaign, you do not have to worry for that reason much not quite the long-term and complicated SEO operation, as the effects are visible more or less at once.

 

 
Where attain search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks roughly speaking only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks as regards only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequent to a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

A type of advocate addressed to online stores, because they put going on to promote goods by providing Internet users once specific information. If you have your online store, then thanks to this type of campaign you can broadcast your products on the Internet. It will allow you to accomplish thousands of new customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched move around recipients
  • Easy campaign supervision in commercial terms
    Advanced analytics to confirm and add together the atmosphere of ads displayed
    Increased sales effectiveness
  • Easy hope of costs!

3. Performance campaigns

This is a supplementary type of campaign, used to achieve the goals we chose. They permit advertisers to have effective permission to whatever Google Ads resources under a single campaign. By launching a con campaign, we reach a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are simple as allowance of this disquiet will furthermore be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader issue strategy
  • Increased value of the conversion rate, as with ease as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in alternative places on the websites. This is a very popular method of advertising. If your intend is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image accompanied by users
 
Why pull off you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted stir can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is feasible to select specific set sights on groups and take aim the ad to specific recipients
  • Very exact analytical data enable great optimisation of parameters concerning costs
  • They have a significant impact upon recipients and can drastically buildup sales or website traffic. In accessory to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising preparedness among a wide group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising message to those Internet users who have already visited our website. It is an operating way to increase the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising broadcast and the location of the website that has been visited by the addict does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with information about the visited website
  3. The user leaves the website and browses new websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to option advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a ascribed Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their early payment by managing their campaigns.

We also support certificates confirming our skills and experience in the ring of Google Ads!

 

 

The traditional effects of the campaign are achieved thanks to the proper configuration of the protest itself, as without difficulty as analytics, which we attach to examine the results and to optimise correspondingly as to condense the costs of the raise a fuss while obtaining better results. We moreover have experience in the make public of campaigns from our own e-commerce projects, so this is the thing we know entirely well.

Contact us and allow us start cooperation!

 

For people who run a business in San Juan – we have favourable terms of cooperation.

With us, you will mass your coverage and acquire more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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