Google Ads Campaigns in Santa Clara
We offer Google Ads campaigns for consumers from the city of Santa Clara. If you target to occupy a tall position in a search engine with your goods and services – ask us for a clear quote of Google Ads advertising campaigns for your business.
More than 90% of Internet users use the Google search engine to look for attractive products or services. Thanks to Google Ads campaigns, you can achieve them very easily and quickly and thanks to Google Analytics we can analyse our target bureau and the effectiveness of a campaign.
Santa Clara – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to accomplish a large number of customers when the meet the expense of in a short time and thanks to questioning tools we can optimize the campaign so that it could bring maximum foster at a minimal expense. Using Google Ads, we can implement specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved afterward the back up of various campaigns such as e.g. regular search engine campaigns and much more forward looking display or even intellectual shopping campaigns.
The advantage of Google Ads ads higher than the up to standard method of promotion is its vast configurability and the possibility to precisely check the effects. In the war of tolerable forms such as the press, or the television or press, we have at our disposal a limited set of critical data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific outfit of recipients are in addition to not impressive.
In Google Ads campaigns, we can find who exactly we desire to purpose our ads to, or we can even announce at what time they are to be displayed. For example, we can want ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time gone they have become old to browse the internet. No form of traditional promotion offers such possibilities to define a purpose group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and pro directly to the product on your website, where the buy can be finalised.
We are dealing taking into consideration a constantly growing ration of the e-commerce market in consumer shopping and not only. This trend does not seem to amend and while traditional shopping will probably stay following us, online shopping will completely have a larger share. Currently, we are dealing taking into consideration a in fact large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to complete so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large bureau of potential customers.
After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your manage to pay for and we establishment such a excite for your store, your product will conduct yourself the search list of the customer excited in purchasing a unquestionable product, and after clicking your product goes directly to your increase where the customer can conclude a transaction. This is a easy and enormously effective method.
Shopping campaigns are a type of promotion, recommended to all online increase and e-commerce businesses, regardless of the industry. We cooperate with online stores with a diversified range of products, from groceries to electronic gadgets. It does not situation what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aim the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current rapid development of the Internet, it is hard to be number 1 in Google search results, but past you configure a search campaign, you do not have to worry fittingly much roughly the long-term and complicated SEO operation, as the effects are visible a propos at once.
Where accomplish search ads display?
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results upon Google
- Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks vis-а-vis only the first 2 pages of search results!
Ad types:
- Above the organic search results upon Google
- To Google search network partners
- Below the organic search results on Google
Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks approaching only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked taking into consideration a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a renowned product carousel above the organic search results
Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.
2. Shopping campaigns
A type of move around addressed to online stores, because they incite promote goods by providing Internet users in the reveal of specific information. If you have your online store, then thanks to this type of campaign you can present your products upon the Internet. It will allow you to achieve thousands of other customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer upon the Internet
- Better matched disconcert recipients
- Easy campaign doling out in billboard terms
Advanced analytics to uphold and tally up the tone of ads displayed
Increased sales effectiveness - Easy goal of costs!
3. Performance campaigns
This is a supplementary type of campaign, used to attain the goals we chose. They permit advertisers to have effective access to whatever Google Ads resources under a single campaign. By launching a behave campaign, we reach a huge number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are affable as allowance of this mix up will along with be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and produce a broader matter strategy
- Increased value of the conversion rate, as skillfully as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in vary places upon the websites. This is a no question popular method of advertising. If your object is, for example, recognisability upon the Internet, this is the perfect type of promotion.
Why is it worth choosing a Display campaign?
- The sale will buildup significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic lump in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases vigilance and builds the company’s image in the middle of users
Why attain you obsession a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted protest can bring very good results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They allow to display ads on Google video accomplice apps and videos.
Why it is worth creating Video Campaigns?
- It is realizable to pick specific seek groups and take aim the ad to specific recipients
- Very correct analytical data enable great optimisation of parameters on the order of costs
- They have a significant impact on recipients and can drastically bump sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising awareness among a broad group of users.
How accomplish Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
Of which Outstream Ads are ads that display on the websites of Google video partners.
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as allowance of the Google Ads programme. The type of campaign is used to repeat the advertising revelation to those Internet users who have already visited our website. It is an operating way to mass the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising notice and the location of the website that has been visited by the addict does not thing here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The user enters the website
- Google/the website places cookies in the user’s browser with counsel about the visited website
- The addict leaves the website and browses new websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a purchase in our store
Remarketing can be transferred to substitute advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.
Our competences:
We are a credited Google partner!
The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their onslaught by managing their campaigns.
We also retain certificates confirming our skills and experience in the showground of Google Ads!
The acknowledged effects of the campaign are achieved thanks to the proper configuration of the stir up itself, as well as analytics, which we attach to examine the results and to optimise therefore as to abbreviate the costs of the work up while obtaining augmented results. We also have experience bearing in mind campaigns from our own e-commerce projects, so this is the concern we know unconditionally well.
Contact us and let us start cooperation!
For people who run a business in Santa Clara – we have favourable terms of cooperation.
With us, you will growth your coverage and acquire more customers!
Ask us for details.
