Google Ads Campaigns in Sod

We offer Google Ads campaigns for consumers from the city of Sod. If you ambition to occupy a tall position in a search engine with your goods and services – ask us for a free quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for interesting products or services. Thanks to Google Ads campaigns, you can accomplish them categorically easily and speedily and thanks to Google Analytics we can analyse our target activity and the effectiveness of a campaign.

Sod – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers once the offer in a unexpected time and thanks to methodical tools we can optimize the campaign so that it could bring maximum help at a minimal expense. Using Google Ads, we can take on specific goals, such as increasing the frequency of website hits or reaching other customers, and these goals can be achieved taking into account the assist of various campaigns such as e.g. regular search engine campaigns and much more forward looking display or even smart shopping campaigns.

The advantage of Google Ads ads more than the satisfactory method of promotion is its Big configurability and the possibility to precisely check the effects. In the achievement of enjoyable forms such as the press, or the television or press, we have at our disposal a limited set of methodical data on their effectiveness. The possibilities of configuring such a conventional campaign and targeting a specific society of recipients are with not impressive.

In Google Ads campaigns, we can decide who exactly we desire to try our ads to, or we can even adjudicate at what grow old they are to be displayed. For example, we can take aim ads to owners of supplementary transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time gone they have era to browse the internet. No form of established promotion offers such possibilities to clarify a strive for group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the purchase can be finalised.

We are dealing taking into account a constantly growing ration of the e-commerce present in consumer shopping and not only. This trend does not seem to bend and while usual shopping will probably stay later than us, online shopping will unquestionably have a larger share. Currently, we are dealing behind a truly large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to reach so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically attain a large organization of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have enough money and we opening such a move around for your store, your product will achievement the search list of the customer curious in purchasing a fixed product, and after clicking your product goes directly to your stock where the customer can conclude a transaction. This is a easy and totally effective method.

Shopping campaigns are a type of promotion, recommended to all online increase and e-commerce businesses, regardless of the industry. We cooperate subsequent to online stores next a diversified range of products, from groceries to electronic gadgets. It does not issue what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively get-up-and-go the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sudden development of the Internet, it is difficult to be number 1 in Google search results, but in the sky of you configure a search campaign, you do not have to worry suitably much roughly the long-term and complicated SEO operation, as the effects are visible almost at once.

 

 
Where reach search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks concerning only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks something like only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked once a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very Famous news portals.

2. Shopping campaigns

type of rouse addressed to online stores, because they put occurring to promote goods by providing Internet users bearing in mind specific information. If you have your online store, then thanks to this type of campaign you can publicize your products upon the Internet. It will permit you to accomplish thousands of further customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched stir up recipients
  • Easy campaign handing out in trailer terms
    Advanced analytics to insist and add up the quality of ads displayed
    Increased sales effectiveness
  • Easy goal of costs!

3. Performance campaigns

This is a new type of campaign, used to attain the goals we chose. They allow advertisers to have effective entrance to anything Google Ads resources under a single campaign. By launching a play-act campaign, we achieve a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are affable as ration of this stir will furthermore be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and manufacture a broader situation strategy
  • Increased value of the conversion rate, as capably as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swap places upon the websites. This is a extremely popular method of advertising. If your aspire is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will addition significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic mass in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image in the middle of users
 
Why realize you need a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted rouse can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is reachable to prefer specific purpose groups and target the ad to specific recipients
  • Very exact analytical data enable good optimisation of parameters in the region of costs
  • They have a significant impact upon recipients and can drastically accrual sales or website traffic. In addition to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising vigilance among a wide group of users.
 
How complete Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as allocation of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an keen way to enlargement the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising publication and the location of the website that has been visited by the user does not business here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The addict leaves the website and browses other websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their increase by managing their campaigns.

We also withhold certificates confirming our skills and experience in the showground of Google Ads!

 

 

The usual effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as capably as analytics, which we attach to examine the results and to optimise so as to cut the costs of the stir up while obtaining bigger results. We then have experience subsequent to campaigns from our own e-commerce projects, so this is the concern we know unconditionally well.

Contact us and let us start cooperation!

 

For people who run a business in Sod – we have favourable terms of cooperation.

With us, you will addition your coverage and Get more customers!

Ask us for details.