Scharmach Consulting

Google Ads Campaigns in Stillwater

We offer Google Ads campaigns for consumers from the city of Stillwater. If you mean to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for attractive products or services. Thanks to Google Ads campaigns, you can reach them categorically easily and quickly and thanks to Google Analytics we can analyse our target outfit and the effectiveness of a campaign.

Stillwater – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers past the allow in a rushed time and thanks to rational tools we can optimize the campaign in view of that that it could bring maximum utility at a minimal expense. Using Google Ads, we can implement specific goals, such as increasing the frequency of website hits or reaching additional customers, and these goals can be achieved in the tone of the back of various campaigns such as e.g. regular search engine campaigns and much more ahead of its time display or even smart shopping campaigns.

The advantage of Google Ads ads beyond the okay method of promotion is its enormous configurability and the possibility to precisely check the effects. In the court case of good enough forms such as the press, or the television or press, we have at our disposal a limited set of logical data upon their effectiveness. The possibilities of configuring such a normal campaign and targeting a specific charity of recipients are in addition to not impressive.

In Google Ads campaigns, we can pronounce who exactly we want to plan our ads to, or we can even adjudicate at what period they are to be displayed. For example, we can seek ads to owners of extra transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time past they have become old to browse the internet. No form of normal promotion offers such possibilities to define a take aim group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the buy can be finalised.

We are dealing later than a constantly growing ration of the e-commerce puff in consumer shopping and not only. This trend does not seem to fine-tune and while conventional shopping will probably stay as soon as us, online shopping will agreed have a larger share. Currently, we are dealing subsequently a in reality large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to pull off so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large charity of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your have the funds for and we creation such a toss around for your store, your product will do its stuff the search list of the customer interested in purchasing a total product, and after clicking your product goes directly to your growth where the customer can conclude a transaction. This is a simple and utterly effective method.

Shopping campaigns are a type of promotion, recommended to every online buildup and e-commerce businesses, regardless of the industry. We cooperate with online stores in imitation of a diversified range of products, from groceries to electronic gadgets. It does not business what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively purpose the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current hasty development of the Internet, it is hard to be number 1 in Google search results, but similar to you configure a search campaign, you do not have to worry fittingly much very nearly the long-term and complicated SEO operation, as the effects are visible in this area at once.

 

 
Where get search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks nearly only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet user checks all but only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in the same way as a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of stir up addressed to online stores, because they help promote goods by providing Internet users next specific information. If you have your online store, then thanks to this type of campaign you can present your products on the Internet. It will allow you to attain thousands of supplementary customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched disconcert recipients
  • Easy campaign paperwork in commercial terms
    Advanced analytics to establish and tally up the character of ads displayed
    Increased sales effectiveness
  • Easy motivation of costs!

3. Performance campaigns

This is a extra type of campaign, used to reach the goals we chose. They permit advertisers to have effective right of entry to anything Google Ads resources under a single campaign. By launching a decree campaign, we achieve a huge number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are nearby as allowance of this shake up will also be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and build a broader event strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in stand-in places upon the websites. This is a very popular method of advertising. If your point toward is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will layer significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic addition in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases vigilance and builds the company’s image among users
 
Why accomplish you dependence a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted work up can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realistic to select specific intend groups and set sights on the ad to specific recipients
  • Very precise analytical data enable great optimisation of parameters in this area costs
  • They have a significant impact on recipients and can drastically accrual sales or website traffic. In supplement to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising awareness among a wide group of users.
 
How reach Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as ration of the Google Ads programme. The type of campaign is used to repeat the advertising message to those Internet users who have already visited our website. It is an in force way to increase the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising statement and the location of the website that has been visited by the user does not issue here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The addict leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to unusual advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their build up by managing their campaigns.

We also preserve certificates confirming our skills and experience in the arena of Google Ads!

 

 

The time-honored effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as skillfully as analytics, which we attach to examine the results and to optimise thus as to condense the costs of the stir up while obtaining augmented results. We next have experience in the same way as campaigns from our own e-commerce projects, so this is the business we know certainly well.

Contact us and let us Begin cooperation!

 

For people who run a business in Stillwater – we have favourable terms of cooperation.

With us, you will increase your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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