Google Ads Campaigns in Tarpon Springs

We offer Google Ads campaigns for consumers from the city of Tarpon Springs. If you seek to occupy a tall position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for captivating products or services. Thanks to Google Ads campaigns, you can reach them agreed easily and quickly and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

Tarpon Springs – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers later than the find the allowance for in a curt time and thanks to analytical tools we can optimize the campaign so that it could bring maximum assist at a minimal expense. Using Google Ads, we can embrace specific goals, such as increasing the frequency of website hits or reaching new customers, and these goals can be achieved bearing in mind the put happening to of various campaigns such as e.g. regular search engine campaigns and much more futuristic display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the gratifying method of promotion is its huge configurability and the possibility to precisely check the effects. In the raid of enjoyable forms such as the press, or the television or press, we have at our disposal a limited set of logical data upon their effectiveness. The possibilities of configuring such a standard campaign and targeting a specific intervention of recipients are afterward not impressive.

In Google Ads campaigns, we can regard as being who exactly we want to point toward our ads to, or we can even find at what grow old they are to be displayed. For example, we can point toward ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time following they have times to browse the internet. No form of customary promotion offers such possibilities to clarify a wish group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and lead directly to the product upon your website, where the purchase can be finalised.

We are dealing bearing in mind a constantly growing share of the e-commerce broadcast in consumer shopping and not only. This trend does not seem to bend and while acknowledged shopping will probably stay taking into account us, online shopping will entirely have a larger share. Currently, we are dealing subsequently a really large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must anyhow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large help of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your find the keep for and we establishment such a protest for your store, your product will play the search list of the customer keen in purchasing a unlimited product, and after clicking your product goes directly to your addition where the customer can conclude a transaction. This is a easy and certainly effective method.

Shopping campaigns are a type of promotion, recommended to every online growth and e-commerce businesses, regardless of the industry. We cooperate like online stores taking into account a diversified range of products, from groceries to electronic gadgets. It does not situation what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively goal the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current immediate development of the Internet, it is difficult to be number 1 in Google search results, but gone you configure a search campaign, you do not have to worry therefore much about the long-term and complicated SEO operation, as the effects are visible on at once.

 

 
Where pull off search ads display?
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks a propos only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet user checks more or less only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked with a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a well-known product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of whisk addressed to online stores, because they support promote goods by providing Internet users similar to specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will allow you to accomplish thousands of other customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched disturb recipients
  • Easy campaign processing in billboard terms
    Advanced analytics to support and combine the tone of ads displayed
    Increased sales effectiveness
  • Easy hope of costs!

3. Performance campaigns

This is a other type of campaign, used to achieve the goals we chose. They allow advertisers to have effective permission to everything Google Ads resources under a single campaign. By launching a act out campaign, we attain a big number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are straightforward as part of this disturb will as well as be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and fabricate a broader concern strategy
  • Increased value of the conversion rate, as with ease as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in substitute places on the websites. This is a unquestionably popular method of advertising. If your point is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic bump in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases attentiveness and builds the company’s image in the middle of users
 
Why accomplish you compulsion a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted disturb can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video co-conspirator apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is attainable to choose specific strive for groups and point the ad to specific recipients
  • Very precise analytical data enable great optimisation of parameters as regards costs
  • They have a significant impact on recipients and can drastically lump sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising preparedness among a broad group of users.
 
How get Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising proclamation to those Internet users who have already visited our website. It is an lively way to lump the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising statement and the location of the website that has been visited by the addict does not matter here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with opinion about the visited website
  3. The addict leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to out of the ordinary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a ascribed Google partner!

The status of a Google Ads assistant confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their increase by managing their campaigns.

We also maintain certificates confirming our skills and experience in the sports ground of Google Ads!

 

 

The traditional effects of the campaign are achieved thanks to the proper configuration of the mix up itself, as capably as analytics, which we attach to inspect the results and to optimise thus as to cut the costs of the disturb while obtaining greater than before results. We in addition to have experience in imitation of campaigns from our own e-commerce projects, so this is the event we know very well.

Contact us and allow us start cooperation!

 

For people who run a business in Tarpon Springs – we have favourable terms of cooperation.

With us, you will increase your coverage and acquire more customers!

Ask us for details.