Google Ads Campaigns in Thulamahashi
More than 90% of Internet users use the Google search engine to see for appealing products or services. Thanks to Google Ads campaigns, you can achieve them certainly easily and quickly and thanks to Google Analytics we can analyse our target charity and the effectiveness of a campaign.
Thulamahashi – a special offer for your city with regard to running advertising campaigns on the Internet.
Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers later the meet the expense of in a immediate time and thanks to diagnostic tools we can optimize the campaign appropriately that it could bring maximum encouragement at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved following the back up of various campaigns such as e.g. regular search engine campaigns and much more ahead of its time display or even smart shopping campaigns.
The advantage of Google Ads ads over the good enough method of promotion is its immense configurability and the possibility to precisely check the effects. In the combat of good enough forms such as the press, or the television or press, we have at our disposal a limited set of systematic data upon their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific help of recipients are moreover not impressive.
In Google Ads campaigns, we can deem who exactly we desire to want our ads to, or we can even consider at what epoch they are to be displayed. For example, we can point toward ads to owners of supplementary transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time in imitation of they have time to browse the internet. No form of standard promotion offers such possibilities to clarify a endeavor group.
Shopping campaigns – the latest dimension of effective advertising.
Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the buy can be finalised.
We are dealing bearing in mind a constantly growing share of the e-commerce promote in consumer shopping and not only. This trend does not seem to bend and while time-honored shopping will probably stay behind us, online shopping will utterly have a larger share. Currently, we are dealing gone a in purpose of fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to get so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically achieve a large group of potential customers.
After launching a Google shopping campaign, promoted products appear on the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your present and we establishment such a rouse for your store, your product will appear in the search list of the customer excited in purchasing a solution product, and after clicking your product goes directly to your collection where the customer can conclude a transaction. This is a easy and entirely effective method.
Shopping campaigns are a type of promotion, recommended to all online addition and e-commerce businesses, regardless of the industry. We cooperate as soon as online stores considering a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively goal the sale of each product range.
What types of campaigns do we offer?
1. Google search campaigns
A Google search campaign? What for?
In the age of the current quick development of the Internet, it is hard to be number 1 in Google search results, but considering you configure a search campaign, you do not have to worry consequently much not quite the long-term and complicated SEO operation, as the effects are visible just about at once.
Where accomplish search ads display?
- Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks something like only the first 2 pages of search results!
- To Google search network partners
- Below the organic search results on Google
- Above the organic search results on Google
Ad types:
- Below the organic search results on Google
- Above the organic search results on Google
- To Google search network partners
Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet addict checks just about only the first 2 pages of search results!
Ad types:
- Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequent to a “Google Ads” label if the ad is displayed to the Partner
- Shopping ads – a Famous product carousel above the organic search results Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.
2. Shopping campaigns
A type of whisk addressed to online stores, because they urge on promote goods by providing Internet users following specific information. If you have your online store, then thanks to this type of campaign you can publicize your products on the Internet. It will permit you to accomplish thousands of other customers.
What are the advantages of a Shopping Campaign?
- Increased coverage of your offer on the Internet
- Easy aim of costs!
- Better matched mix up recipients
- Easy campaign handing out in want ad terms Advanced analytics to insist and intensify the character of ads displayed Increased sales effectiveness
3. Performance campaigns
This is a additional type of campaign, used to attain the goals we chose. They allow advertisers to have effective permission to anything Google Ads resources under a single campaign. By launching a conduct yourself campaign, we reach a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.
I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are comprehensible as portion of this rouse will in addition to be helpful.
It is worth choosing Performance campaigns for:
- Increased number of customers making a conversion
- Well-developed statistics helping analyse effectiveness and build a broader business strategy
- Increased value of the conversion rate, as well as increased value of the basket
4. Display campaigns
Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in every second places on the websites. This is a unquestionably popular method of advertising. If your strive for is, for example, recognisability on the Internet, this is the absolute type of promotion.
Why is it worth choosing a Display campaign?
- The sale will addition significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic accrual in sales
- Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
- Increases awareness and builds the company’s image accompanied by users
Why pull off you compulsion a Display Campaign?
Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted disconcert can bring very good results.
5. Video campaigns
What exactly is a Video campaign? Where can this type of ad be displayed?
They permit to display ads upon Google video accomplice apps and videos.
Why it is worth creating Video Campaigns?
- It is reachable to pick specific want groups and take aim the ad to specific recipients
- Very correct analytical data enable great optimisation of parameters re costs
- They have a significant impact on recipients and can drastically mass sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising awareness among a broad group of users.
How complete Video Campaigns work?
- Skippable in-stream ads
- Non-skippable in-stream ads
- Ad bumpers
- In-Feed video ads
- Outstream ads
6. Remarketing
This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising publication to those Internet users who have already visited our website. It is an keen way to increase the sale.
Types of remarketing:
- Static – a type that consists in one specific advertising publication and the location of the website that has been visited by the addict does not thing here
- Dynamic – this type consists in advertising specific products or a product that the customer has seen on the website in order to finalise the transaction.
Remarketing – how does it work?
- The addict enters the website
- Google/the website places cookies in the user’s browser with information about the visited website
- The addict leaves the website and browses extra websites included in the AdSense network
- The cookie activates specific ads
- The customer, seeing the ad, makes a buy in our store
Remarketing can be transferred to other advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads upon social networks that are aimed at taking him to the website again.
Our competences:
We are a credited Google partner!
The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their build up by managing their campaigns.
We also support certificates confirming our skills and experience in the field of Google Ads!
The acknowledged effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as competently as analytics, which we attach to inspect the results and to optimise appropriately as to cut the costs of the demonstrate while obtaining augmented results. We also have experience once campaigns from our own e-commerce projects, so this is the matter we know utterly well.
Contact us and let us Begin cooperation!
For people who run a business in Thulamahashi – we have favourable terms of cooperation.
With us, you will enlargement your coverage and acquire more customers!
Ask us for details.
