Google Ads Campaigns in Urbandale

We offer Google Ads campaigns for consumers from the city of Urbandale. If you aspiration to occupy a high position in a search engine with your goods and services – ask us for a release quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for appealing products or services. Thanks to Google Ads campaigns, you can reach them completely easily and quickly and thanks to Google Analytics we can analyse our target outfit and the effectiveness of a campaign.

Urbandale – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to achieve a large number of customers taking into consideration the pay for in a hasty time and thanks to diagnostic tools we can optimize the campaign in view of that that it could bring maximum encouragement at a minimal expense. Using Google Ads, we can assume specific goals, such as increasing the frequency of website hits or reaching other customers, and these goals can be achieved following the back of various campaigns such as e.g. regular search engine campaigns and much more broadminded display or even smart shopping campaigns.

The advantage of Google Ads ads over the satisfactory method of promotion is its Big configurability and the possibility to precisely check the effects. In the deed of welcome forms such as the press, or the television or press, we have at our disposal a limited set of methodical data on their effectiveness. The possibilities of configuring such a traditional campaign and targeting a specific outfit of recipients are as well as not impressive.

In Google Ads campaigns, we can believe to be who exactly we desire to aspire our ads to, or we can even announce at what mature they are to be displayed. For example, we can ambition ads to owners of further transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time once they have epoch to browse the internet. No form of established promotion offers such possibilities to define a aspire group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and benefit directly to the product upon your website, where the buy can be finalised.

We are dealing gone a constantly growing portion of the e-commerce publicize in consumer shopping and not only. This trend does not seem to alter and while usual shopping will probably stay similar to us, online shopping will completely have a larger share. Currently, we are dealing afterward a essentially large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to get so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your come going on with the maintenance for and we commencement such a demonstrate for your store, your product will undertaking the search list of the customer curious in purchasing a conclusive product, and after clicking your product goes directly to your store where the customer can conclude a transaction. This is a simple and very effective method.

Shopping campaigns are a type of promotion, recommended to every online buildup and e-commerce businesses, regardless of the industry. We cooperate considering online stores like a diversified range of products, from groceries to electronic gadgets. It does not matter what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aim the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current immediate development of the Internet, it is hard to be number 1 in Google search results, but behind you configure a search campaign, you do not have to worry consequently much approximately the long-term and complicated SEO operation, as the effects are visible in credit to at once.

 

 
Where do search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks roughly only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results upon Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks on the subject of only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked subsequently a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

type of disquiet addressed to online stores, because they encourage promote goods by providing Internet users later than specific information. If you have your online store, then thanks to this type of campaign you can shout out your products on the Internet. It will allow you to accomplish thousands of supplementary customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched toss around recipients
  • Easy campaign management in announcement terms
    Advanced analytics to uphold and insert the quality of ads displayed
    Increased sales effectiveness
  • Easy goal of costs!

3. Performance campaigns

This is a extra type of campaign, used to attain the goals we chose. They permit advertisers to have effective permission to anything Google Ads resources under a single campaign. By launching a piece of legislation campaign, we attain a big number of customers in whatever possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are understandable as portion of this advocate will along with be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and build a broader event strategy
  • Increased value of the conversion rate, as with ease as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in alternative places upon the websites. This is a enormously popular method of advertising. If your purpose is, for example, recognisability on the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will increase significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic growth in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases awareness and builds the company’s image along with users
 
Why accomplish you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted disquiet can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads on Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is realistic to pick specific intend groups and want the ad to specific recipients
  • Very exact analytical data enable great optimisation of parameters on the subject of costs
  • They have a significant impact upon recipients and can drastically accrual sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising watchfulness among a wide group of users.
 
How do Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising revelation to those Internet users who have already visited our website. It is an enthusiastic way to increase the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the addict does not concern here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with suggestion about the visited website
  3. The user leaves the website and browses extra websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to complementary advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a ascribed Google partner!

The status of a Google Ads accomplice confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their progress by managing their campaigns.

We also hold certificates confirming our skills and experience in the showground of Google Ads!

 

 

The expected effects of the campaign are achieved thanks to the proper configuration of the disquiet itself, as with ease as analytics, which we attach to inspect the results and to optimise correspondingly as to abbreviate the costs of the move around while obtaining enlarged results. We moreover have experience in the same way as campaigns from our own e-commerce projects, so this is the concern we know totally well.

Contact us and allow us Begin cooperation!

 

For people who run a business in Urbandale – we have favourable terms of cooperation.

With us, you will enlargement your coverage and acquire more customers!

Ask us for details.