Google Ads Campaigns in Verga

We offer Google Ads campaigns for consumers from the city of Verga. If you point to occupy a tall position in a search engine with your goods and services – ask us for a pardon quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for enthralling products or services. Thanks to Google Ads campaigns, you can accomplish them unquestionably easily and speedily and thanks to Google Analytics we can analyse our target help and the effectiveness of a campaign.

Verga – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers considering the pay for in a sudden time and thanks to investigative tools we can optimize the campaign thus that it could bring maximum facilitate at a minimal expense. Using Google Ads, we can espouse specific goals, such as increasing the frequency of website hits or reaching supplementary customers, and these goals can be achieved like the back of various campaigns such as e.g. regular search engine campaigns and much more avant-garde display or even smart shopping campaigns.

The advantage of Google Ads ads exceeding the okay method of promotion is its huge configurability and the possibility to precisely check the effects. In the court case of suitable forms such as the press, or the television or press, we have at our disposal a limited set of systematic data upon their effectiveness. The possibilities of configuring such a normal campaign and targeting a specific outfit of recipients are afterward not impressive.

In Google Ads campaigns, we can pronounce who exactly we want to target our ads to, or we can even consider at what get older they are to be displayed. For example, we can point ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time when they have time to browse the internet. No form of usual promotion offers such possibilities to clarify a plan group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They present the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the buy can be finalised.

We are dealing afterward a constantly growing part of the e-commerce publicize in consumer shopping and not only. This trend does not seem to tweak and while traditional shopping will probably stay in the same way as us, online shopping will no question have a larger share. Currently, we are dealing as soon as a in direct of fact large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must someway meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically accomplish a large activity of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your meet the expense of and we introduction such a whisk for your store, your product will piece of legislation the search list of the customer keen in purchasing a definite product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a easy and agreed effective method.

Shopping campaigns are a type of promotion, recommended to every online growth and e-commerce businesses, regardless of the industry. We cooperate afterward online stores like a diversified range of products, from groceries to electronic gadgets. It does not situation what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively aspiration the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current rapid development of the Internet, it is hard to be number 1 in Google search results, but afterward you configure a search campaign, you do not have to worry as a result much just about the long-term and complicated SEO operation, as the effects are visible in savings account to at once.

 

 
Where realize search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks almost only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results upon Google Search is something that every company wants. The more that the typical Internet addict checks on the order of only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked similar to a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very renowned news portals.

2. Shopping campaigns

A type of stir up addressed to online stores, because they assist promote goods by providing Internet users taking into account specific information. If you have your online store, then thanks to this type of campaign you can spread around your products on the Internet. It will allow you to achieve thousands of additional customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched stir up recipients
  • Easy campaign dealing out in commercial terms
    Advanced analytics to avow and swell the feel of ads displayed
    Increased sales effectiveness
  • Easy hope of costs!

3. Performance campaigns

This is a extra type of campaign, used to reach the goals we chose. They permit advertisers to have effective entrance to all Google Ads resources under a single campaign. By launching a produce an effect campaign, we attain a huge number of customers in anything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are straightforward as allowance of this campaign will also be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader matter strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in stand-in places on the websites. This is a definitely popular method of advertising. If your mean is, for example, recognisability upon the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will layer significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic buildup in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image in the middle of users
 
Why do you habit a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted toss around can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video co-conspirator apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is doable to select specific goal groups and direct the ad to specific recipients
  • Very precise analytical data enable good optimisation of parameters around costs
  • They have a significant impact upon recipients and can drastically bump sales or website traffic. In supplement to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising watchfulness among a broad group of users.
 
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as share of the Google Ads programme. The type of campaign is used to repeat the advertising broadcast to those Internet users who have already visited our website. It is an full of life way to increase the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising statement and the location of the website that has been visited by the user does not thing here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The user enters the website
  2. Google/the website places cookies in the user’s browser with instruction about the visited website
  3. The user leaves the website and browses other websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to unorthodox advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can look ads on social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a credited Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their loan by managing their campaigns.

We also preserve certificates confirming our skills and experience in the showground of Google Ads!

 

 

The conventional effects of the campaign are achieved thanks to the proper configuration of the disturb itself, as competently as analytics, which we attach to inspect the results and to optimise as a result as to edit the costs of the trouble while obtaining greater than before results. We after that have experience subsequent to campaigns from our own e-commerce projects, so this is the thing we know certainly well.

Contact us and let us start cooperation!

 

For people who run a business in Verga – we have favourable terms of cooperation.

With us, you will layer your coverage and Get more customers!

Ask us for details.