Google Ads Campaigns in Waterville

We offer Google Ads campaigns for consumers from the city of Waterville. If you try to occupy a high position in a search engine with your goods and services – ask us for a forgive quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to look for interesting products or services. Thanks to Google Ads campaigns, you can achieve them enormously easily and speedily and thanks to Google Analytics we can analyse our target outfit and the effectiveness of a campaign.

Waterville – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to attain a large number of customers considering the present in a sudden time and thanks to diagnostic tools we can optimize the campaign for that reason that it could bring maximum service at a minimal expense. Using Google Ads, we can implement specific goals, such as increasing the frequency of website hits or reaching further customers, and these goals can be achieved when the back up of various campaigns such as e.g. regular search engine campaigns and much more avant-garde display or even intellectual shopping campaigns.

The advantage of Google Ads ads beyond the up to standard method of promotion is its Big configurability and the possibility to precisely check the effects. In the accomplishment of all right forms such as the press, or the television or press, we have at our disposal a limited set of questioning data on their effectiveness. The possibilities of configuring such a standard campaign and targeting a specific organization of recipients are plus not impressive.

In Google Ads campaigns, we can announce who exactly we desire to wish our ads to, or we can even adjudicate at what time they are to be displayed. For example, we can plan ads to owners of additional transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such services in their spare time later than they have period to browse the internet. No form of received promotion offers such possibilities to clarify a intention group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and help directly to the product on your website, where the buy can be finalised.

We are dealing similar to a constantly growing portion of the e-commerce shout out in consumer shopping and not only. This trend does not seem to tweak and while customary shopping will probably stay taking into consideration us, online shopping will certainly have a larger share. Currently, we are dealing next a truly large number of transactions concluded via the Internet, but if the transaction is to accept place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to get so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large work of potential customers.

 

After launching a Google shopping campaign, promoted products appear upon the summit of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your offer and we commencement such a work up for your store, your product will play-act the search list of the customer curious in purchasing a answer product, and after clicking your product goes directly to your heap where the customer can conclude a transaction. This is a simple and no question effective method.

Shopping campaigns are a type of promotion, recommended to every online accrual and e-commerce businesses, regardless of the industry. We cooperate considering online stores like a diversified range of products, from groceries to electronic gadgets. It does not issue what kind of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively hope the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current curt development of the Internet, it is hard to be number 1 in Google search results, but in the tell of you configure a search campaign, you do not have to worry for that reason much roughly the long-term and complicated SEO operation, as the effects are visible approaching at once.

 

 
Where accomplish search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google
  • Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet addict checks as regards only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that every company wants. The more that the typical Internet user checks roughly only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked in the same way as a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a Famous product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of excite addressed to online stores, because they assist promote goods by providing Internet users in the spread of specific information. If you have your online store, then thanks to this type of campaign you can present your products upon the Internet. It will allow you to achieve thousands of extra customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer on the Internet
  • Better matched disconcert recipients
  • Easy campaign admin in trailer terms
    Advanced analytics to state and increase the character of ads displayed
    Increased sales effectiveness
  • Easy purpose of costs!

3. Performance campaigns

This is a new type of campaign, used to accomplish the goals we chose. They permit advertisers to have effective entrance to whatever Google Ads resources under a single campaign. By launching a piece of legislation campaign, we reach a huge number of customers in all possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are available as allowance of this work up will moreover be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and produce a broader thing strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed on Web portals. They can differ in size and be displayed in swing places upon the websites. This is a definitely popular method of advertising. If your intention is, for example, recognisability on the Internet, this is the absolute type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic accumulation in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image along with users
 
Why do you need a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact on the sales and the company’s image. A properly configured and conducted protest can bring very great results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They permit to display ads upon Google video assistant apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is viable to choose specific try groups and wish the ad to specific recipients
  • Very true analytical data enable good optimisation of parameters around costs
  • They have a significant impact upon recipients and can drastically growth sales or website traffic. In complement to traffic itself, Video Campaigns have a significant impact upon increasing the company’s recognisability and raising preparedness among a broad group of users.
 
How pull off Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display upon the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as part of the Google Ads programme. The type of campaign is used to repeat the advertising statement to those Internet users who have already visited our website. It is an functional way to growth the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising statement and the location of the website that has been visited by the addict does not matter here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with counsel about the visited website
  3. The addict leaves the website and browses further websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a buy in our store

Remarketing can be transferred to different advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the user visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a attributed Google partner!

The status of a Google Ads co-conspirator confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their spread by managing their campaigns.

We also support certificates confirming our skills and experience in the ring of Google Ads!

 

 

The expected effects of the campaign are achieved thanks to the proper configuration of the trouble itself, as well as analytics, which we attach to inspect the results and to optimise fittingly as to shorten the costs of the move around while obtaining enlarged results. We moreover have experience past campaigns from our own e-commerce projects, so this is the issue we know no question well.

Contact us and allow us start cooperation!

 

For people who run a business in Waterville – we have favourable terms of cooperation.

With us, you will increase your coverage and acquire more customers!

Ask us for details.