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Google Ads Campaigns in West Babylon - Scharmach Consulting

Scharmach Consulting

Google Ads Campaigns in West Babylon

We offer Google Ads campaigns for consumers from the city of West Babylon. If you goal to occupy a high position in a search engine with your goods and services – ask us for a clear quote of Google Ads advertising campaigns for your business.

More than 90% of Internet users use the Google search engine to see for appealing products or services. Thanks to Google Ads campaigns, you can achieve them very easily and quickly and thanks to Google Analytics we can analyse our target activity and the effectiveness of a campaign.

West Babylon – a special offer for your city with regard to running advertising campaigns on the Internet.

Google AdWords, as this is how Google Ads advertising campaigns used to be called in the past, is a tool allowing to reach a large number of customers like the offer in a unexpected time and thanks to critical tools we can optimize the campaign correspondingly that it could bring maximum promote at a minimal expense. Using Google Ads, we can take up specific goals, such as increasing the frequency of website hits or reaching other customers, and these goals can be achieved once the incite of various campaigns such as e.g. regular search engine campaigns and much more forward looking display or even smart shopping campaigns.

The advantage of Google Ads ads greater than the pleasing method of promotion is its huge configurability and the possibility to precisely check the effects. In the conflict of usual forms such as the press, or the television or press, we have at our disposal a limited set of rational data on their effectiveness. The possibilities of configuring such a acknowledged campaign and targeting a specific action of recipients are moreover not impressive.

In Google Ads campaigns, we can consider who exactly we desire to try our ads to, or we can even announce at what grow old they are to be displayed. For example, we can want ads to owners of new transport companies in a particular region who have specific expenses for the operation of their fleet and show them ads of a company offering such facilities in their spare time following they have times to browse the internet. No form of conventional promotion offers such possibilities to define a point group.

Shopping campaigns – the latest dimension of effective advertising.

Shopping campaigns are a specific form of advertising, geared towards the sale of products in online stores. They gift the most important details of a product, such as its price or name, and plus directly to the product upon your website, where the purchase can be finalised.

We are dealing behind a constantly growing share of the e-commerce broadcast in consumer shopping and not only. This trend does not seem to bend and while expected shopping will probably stay with us, online shopping will unconditionally have a larger share. Currently, we are dealing later a essentially large number of transactions concluded via the Internet, but if the transaction is to take place, both the consumer and the seller must somehow meet in a virtual space. There are several ways to attain so, and one of them are Google shopping campaigns. They are characterized by the high effectiveness and the low cost of customer acquisition. In addition, thanks to shopping campaigns, we specifically reach a large outfit of potential customers.

 

After launching a Google shopping campaign, promoted products appear on the top of the search list just above the organic results. The products are specifically matched to the customer’s queries, for example, if the customer is looking for portable drives and enters such a phrase in the Google search engine, then, if you have such a product in your manage to pay for and we launch such a stir for your store, your product will measure the search list of the customer curious in purchasing a complete product, and after clicking your product goes directly to your growth where the customer can conclude a transaction. This is a easy and totally effective method.

Shopping campaigns are a type of promotion, recommended to all online collection and e-commerce businesses, regardless of the industry. We cooperate when online stores past a diversified range of products, from groceries to electronic gadgets. It does not business what nice of goods you sell. These can be gadgets, socks or even OH&S articles – if they are in an online store, thanks to shopping campaigns we can effectively dream the sale of each product range.

 

1. Google search campaigns

 
A Google search campaign? What for?

In the age of the current sudden development of the Internet, it is difficult to be number 1 in Google search results, but with you configure a search campaign, you do not have to worry consequently much about the long-term and complicated SEO operation, as the effects are visible not far off from at once.

 

 
Where accomplish search ads display?
  •  
  • Above the organic search results upon Google
  • To Google search network partners
  • Below the organic search results upon Google
  • Displaying above the organic search results upon Google Search is something that all company wants. The more that the typical Internet addict checks just about only the first 2 pages of search results!
 
Ad types:
  •  
  • Above the organic search results on Google
  • To Google search network partners
  • Below the organic search results on Google

Displaying above the organic search results on Google Search is something that all company wants. The more that the typical Internet user checks nearly only the first 2 pages of search results!

 
Ad types:
  • Text ads, dynamic, responsive, so-called “link only” ads – the most commonly used type of ads. This type of ads has a note “Ad”, “Ads” added or is marked following a “Google Ads” label if the ad is displayed to the Partner
  • Shopping ads – a renowned product carousel above the organic search results
    Image and video ads that can be displayed to Google partners, e.g. on very well-known news portals.

2. Shopping campaigns

A type of demonstrate addressed to online stores, because they support promote goods by providing Internet users later than specific information. If you have your online store, then thanks to this type of campaign you can puff your products on the Internet. It will allow you to accomplish thousands of additional customers.

Source: support.google.com/google-ads
 
What are the advantages of a Shopping Campaign?
  • Increased coverage of your offer upon the Internet
  • Better matched shake up recipients
  • Easy campaign government in want ad terms
    Advanced analytics to verify and attach the setting of ads displayed
    Increased sales effectiveness
  • Easy hope of costs!

3. Performance campaigns

This is a further type of campaign, used to attain the goals we chose. They allow advertisers to have effective access to all Google Ads resources under a single campaign. By launching a do its stuff campaign, we accomplish a big number of customers in everything possible Google channels. Our ads display, among others, in the search engine, product carousel, Google Partner Network, YouTube, and even Gmail.

I mean, an increase in the conversion result is something which can easily be achieved thanks to a Performance Campaign. The automation technologies from Google which are friendly as portion of this toss around will next be helpful.

 
It is worth choosing Performance campaigns for:
  • Increased number of customers making a conversion
  • Well-developed statistics helping analyse effectiveness and develop a broader thing strategy
  • Increased value of the conversion rate, as skillfully as increased value of the basket

4. Display campaigns

Image ads, also known as Display ads, which are displayed upon Web portals. They can differ in size and be displayed in interchange places upon the websites. This is a unconditionally popular method of advertising. If your plan is, for example, recognisability upon the Internet, this is the perfect type of promotion.

Source: support.google.com/google-ads
 
Why is it worth choosing a Display campaign?
  • The sale will growth significantly through a model such as, e.g., CPC, which allows to optimise ads for a drastic lump in sales
  • Convenient billing methods – among others: CPC, Flat Fee or, e.g., CPM
  • Increases watchfulness and builds the company’s image in the course of users
 
Why complete you obsession a Display Campaign?

Promotions of this type are one of the most refined solutions that have a significant impact upon the sales and the company’s image. A properly configured and conducted disconcert can bring very good results.

 

5. Video campaigns

 

What exactly is a Video campaign? Where can this type of ad be displayed?

They allow to display ads upon Google video accomplice apps and videos.

 

 
Why it is worth creating Video Campaigns?
  • It is reachable to select specific point groups and direct the ad to specific recipients
  • Very precise analytical data enable good optimisation of parameters in this area costs
  • They have a significant impact upon recipients and can drastically bump sales or website traffic. In adjunct to traffic itself, Video Campaigns have a significant impact on increasing the company’s recognisability and raising watchfulness among a broad group of users.
 
How accomplish Video Campaigns work?
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Ad bumpers
  • In-Feed video ads
  • Outstream ads

 

Of which Outstream Ads are ads that display on the websites of Google video partners.

 

6. Remarketing

This is one of the most commonly used types of campaigns. It is carried out as portion of the Google Ads programme. The type of campaign is used to repeat the advertising notice to those Internet users who have already visited our website. It is an functioning way to buildup the sale.

 
Types of remarketing:
  • Static – a type that consists in one specific advertising proclamation and the location of the website that has been visited by the addict does not concern here
  • Dynamic – this type consists in advertising specific products or a product that the customer has seen upon the website in order to finalise the transaction.
 
Remarketing – how does it work?
  1. The addict enters the website
  2. Google/the website places cookies in the user’s browser with guidance about the visited website
  3. The addict leaves the website and browses additional websites included in the AdSense network
  4. The cookie activates specific ads
  5. The customer, seeing the ad, makes a purchase in our store

Remarketing can be transferred to unconventional advertising channel, e.g. to popular social media: Facebook or Instagram, thanks to which the addict visiting the website and not finalising the purchase can see ads upon social networks that are aimed at taking him to the website again.

 

Our competences:

 

We are a official Google partner!

The status of a Google Ads partner confirms that our agency effectively conducts advertising campaigns of its clients, stimulates their improve by managing their campaigns.

We also hold certificates confirming our skills and experience in the dome of Google Ads!

 

 

The established effects of the campaign are achieved thanks to the proper configuration of the work up itself, as without difficulty as analytics, which we attach to examine the results and to optimise therefore as to shorten the costs of the stir while obtaining bigger results. We next have experience taking into account campaigns from our own e-commerce projects, so this is the business we know entirely well.

Contact us and allow us start cooperation!

 

For people who run a business in West Babylon – we have favourable terms of cooperation.

With us, you will bump your coverage and Get more customers!

Ask us for details. 

Working with many agencies causes many problems, and most importantly, it generates costs much higher than having one partner for comprehensive support. In addition to service costs, the most important and is time. We shorten the time to a minimum so that our clients can focus on what is most important to them.
As a full-service marketing agency we solve many problems related to the promotion of products or services, including:
  • We help in developing a strategy that will help achieve your marketing goals.
  • We design and implement advertising campaigns, such as TV, print, online, etc.
  • We create graphic creations and design promotional materials such as identities, banners, catalogs, etc.
  • We deal with building the company’s image, crisis management, event organization, etc.
  • We plan and implement online campaigns, such as advertising campaigns in social media, positioning websites, etc.
  • We build online solutions, such as websites, landing pages, shops, B2B, e-commerce, etc.
  • We conduct market research and analyze data to better understand customers and the markets in which the company operates.
  • We help companies build a strong brand and achieve success on the market through comprehensive marketing services.

NOW YOU KNOW
THAT WE WILL HELP YOU!

NOW YOU KNOW
THAT WE WILL HELP YOU!

Our activities are based on automated marketing activities, effectively implementing the intended steps. By implementing these solutions today, we generate real profits for your business.

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