Challenge
A brand that has been recognized and trusted by drivers from all over the world for years? Of course, we are talking about the RAVENOL company, which, thanks to high-quality products, innovative solutions and constant customer care, is successful on the automotive market. The aim of the project entrusted to us was to design and implement the website as well as support in IT activities. And then Scharmach Consulting entered the scene.
Solution
Strategy
RAVENOL chose us to conduct market research that would allow for a better understanding of the needs and expectations of customers. Based on the collected data, we designed and simultaneously implemented a modern website that allows easy and quick access to the product offer and provides users with convenient and intuitive use of the website. Our programmers ensured not only optimization of the website in terms of SEO and responsiveness, but also constant technical care and support if necessary. We worked with the client at every stage of the project to ensure that the site was in line with their vision and met all requirements.
Tactics
Service and assistance in technical activities of the website allowed for full optimization of the website’s operation and ensured the constant availability and reliability of the website. Thanks to this, RAVENOL customers can be sure that they will always receive answers to their questions and problems, and the company can focus on providing the highest quality products. As usual, we tested numerous improvements to the site navigation process. As a result, all activities translated into a significant increase in conversion on the website. In short, the site has become easier to use and more intuitive, which has positively influenced user satisfaction and increased brand interest.
Implementation
Finally, the graphic designs were coded in a responsive way and made it possible to view the website on mobile devices. In addition, we have significantly improved the loading speed, as well as the usability and ease of accessing information. We also took care of the maintenance of the website and its updates. What’s more, all the subpages we designed improved the aesthetics and enabled a better understanding of the needs of our customers. We have created a modern design that fully reflects the values and aesthetics of the RAVENOL brand, and at the same time meets the latest technological standards.
It is an incredible pride and joy that we could contribute to the development of the RAVENOL brand.
